Robin Dunbar, an anthropologist from England, has been studying and refining his theory on how large human networks can realistically get. Graphic by Miguel Tovar/University of Houston

You go to conferences; you network; you collaborate — all researchers and academics do. But do you need more than 150 contacts? Linkedin, Facebook, Twitter — all of these platforms open us up to the possibility of thousands of acquaintances, though fewer we would refer to as "friends."

Studying the primate brain

Robin Dunbar, an anthropologist from England, has been studying and refining his theory of the "Dunbar number" for 30 years. Dunbar became convinced that there was a ratio between brain sizes and group sizes through his studies of primates. "This ratio was mapped out using neuroimaging and observation of time spent on grooming, an important social behavior of primates. Dunbar concluded that the size, relative to the body, of the neocortex – the part of the brain associated with cognition and language – is linked to the size of a cohesive social group," wrote Christine Ro in a 2019 BBC.com Future article.

After the group reached approximately 150, it collapsed.

Your network

Is it true that humans based on their brain, and especially pre-frontal lobe size, are only able to connect in an intimate manner with around 150 other individuals? Defined as someone you would make plans to have a drink or coffee with if you bumped into them randomly on the street, Dunbar's claim is that it seems to be a consistent theme throughout history. Says the BBC: "This rule of 150 remains true for early hunter-gatherer societies as well as a surprising array of modern groupings: offices, communes, factories, residential campsites, military organizations, 11th Century English villages, even Christmas card lists."

The Dunbar number decreases by a "rule of three" where the next step down is the number 50 – those you consider "friends." Then about 15 in a closely knit circle, and four to six only in our familial or closest friend contacts.

Social media and COVID-19

"What determines these layers in real life, in the face-to-face world… is the frequency at which you see people," says Dunbar. "You're having to make a decision every day about how you invest what time you have available for social interaction, and that's limited." So, social media and COVID would seem to be game-changers for this theory.

Dunbar went on to study the process of "grooming" and light touch with astonishing results, which you can read about in the New Yorker. Basically, if a person has a face-to-face encounter with a friend, they are consequently able to withstand unpleasantness right afterwards (their hands stuck into a bucket of ice, for instance!) at a much higher rate.

"It makes sense that there's a finite number of friends most individuals can have," wrote Ro. "What's less clear is whether that capacity is being expanded, or contracted, by the ever-shifting ways people interact online …'It's extremely hard to cry on a virtual shoulder,' Dunbar deadpans."

And how has COVID changed Dunbar's theory? "While our culture has encouraged us to accumulate friends, both on- and offline, like points, the pandemic has laid bare the distinction between quantity and quality of connections," said a New York Times article. "There are those we've longed to see and those it's been a relief not to see."

The Big Idea

Many try to debunk Dunbar's number, by saying that primate and human brains differ and that the calculations are off. Robin Dunbar defends his theory thirty years after first proposing it in The Conversation.

The number of people you can just recognize according to Dunbar, is about 1,500, so you might want to keep that in mind if you are an extrovert and have an incredibly large network of collaborators – both online and offline.

University of Houston's central research department, the Division of Research, has about 100 members. But, your Linkedin network — check the number and see what it sits at. And if it's 600, ask yourself: do you really need that many contacts?

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This article originally appeared on the University of Houston's The Big Idea. Sarah Hill, the author of this piece, is the communications manager for the UH Division of Research.

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Intuitive Machines secures $175M equity investment to fuel growth

space funding

Houston-based space infrastructure and services company Intuitive Machines has secured a $175 million equity investment from unidentified institutional investors. The investors received shares of Class A stock in exchange for their funding.

Publicly held Intuitive Machines (Nasdaq: LUNR) says it plans to use the capital to help build revenue and invest in technology, including communications and data-processing networks.

“We are building a scalable infrastructure platform from low-Earth orbit to the moon and into deep space,” Intuitive Machines CEO Steve Altemus said in a news release. “With this investment, we can accelerate the integration of the combined company’s collective capabilities to deliver next-generation data, communications, and space-based infrastructure services.”

Intuitive Machines says the $175 million investment will improve its ability to secure deals for satellite systems, the proposed Golden Dome missile defense system and the proposed Mars telecommunications orbiter.

As the company pursues those deals, it’s seeking partners to develop space-based data centers.

The $175 million equity stake comes on the heels of Intuitive Machines completing its $800 million cash-and-stock purchase of Lanteris Space Systems. Intuitive Machines bought the satellite manufacturer from private equity firm Advent International.

In the third quarter, which ended Sept. 30, Intuitive Machines posted a $10 million net loss on revenue of $52.4 million.

Houston startup debuts bio-based 'leather' fashion collection in Milan

sustainable fashion

Earlier this month, Houston-based Rheom Materials and India’s conscious design studio Econock unveiled a collaborative capsule collection that signaled more than just a product launch.

Hosted at Lineapelle—long considered the global epicenter of the world's premier leather supply chain—in the vaulted exhibition halls of Rho-Fiera Milano, the collection centered around Rheom’s 91 percent bio-based leather alternative, Shorai.

It was a bold move, one that shifted sustainability from a concept discussed in panel sessions to garments that buyers could touch and wear.

The collection featured a bomber-style jacket, an asymmetrical skirt and a suite of accessories—all fabricated from Shorai.

The standout piece, a sculptural jacket featuring a funnel neck and dual-zip closure, was designed for movement, challenging assumptions about performance limitations in bio-based materials. The design of the asymmetrical skirt was drawn from Indian armored warrior traditions, according to Rheom, with biodegradable corozo fasteners.

Built as a modular wardrobe rather than isolated pieces, the collection reflects a shared belief between Rheom and Econock in designing objects that adapt to daily life, according to the companies.

The collection was born out of a new partnership between Rheom and Econock, focused on bringing biobased materials to the market. According to Rheom, the partnership solves a problem that has stalled the adoption of many next-gen textiles: supply chain friction.

While Rheom focuses on engineering scalable bio-based materials, New Delhi-based Econock brings the complementary design and manufacturing ecosystem that integrates artisans, circular materials and production expertise to translate the innovative material into finished goods.

"This partnership removes one of the biggest barriers brands face when adopting next-generation materials,” Megan Beck, Rheom’s director of product, shared in a news release. “By reducing friction across the supply chain, Rheom can connect brands directly with manufacturers who already know how to work with Shorai, making the transition to more sustainable materials far more accessible.”

Sanyam Kapur, advisor of growth and impact at Econock, added: “Our partnership with Rheom Materials represents the benchmark of responsible design where next-gen materials meet craft, creativity, and real-world scalability.”

Rheom, formerly known as Bucha Bio, has developed Shorai, a sustainable leather alternative that can be used for apparel, accessories, car interiors and more; and Benree, an alternative to plastic without the carbon footprint. In 2025, Rheom was a finalist for Startup of the Year in the Houston Innovation Awards.

Shorai is already used by fashion lines like Wuxly and LuckyNelly, according to Rheom. The company scaled production of the sugar-based material last year and says it is now produced in rolls that brands can take to market with the right manufacturer.

Houston startup debuts leather alternative fashion collection in Milan