Houston tied with Dallas-Fort Worth to produce the highest number of top-rated employers in Texas. Photo by Thaddious Thomas on Unsplash

More than a dozen Houston-based companies are sharing the spotlight in U.S. News and World Report's collection of the "Best Companies to Work For" in 2024-2025.

The annual report examines publicly-traded companies around the world to determine the best employers based on six metrics including work-life balance and flexibility; quality of pay and benefits; job and company stability; career opportunities and professional development; and more. The companies were not ranked, but included based on reader surveys and publicly available data about each workplace.

New for the 2024-2025 report, U.S. News analyzed549 companies across 29 different lists, including the overall best companies list — which includes the best 300 companies across the U.S., the United Kingdom, Ireland, Switzerland, Luxembourg, and Bermuda — 24 industry-specific lists, and four regional lists.

There were 16 total companies based around Houston that made the lists, with the majority being based in the city, while one each were located in Spring and The Woodlands.

Leading the pack in Houston is construction company Comfort Systems USA, which provides HVAC, plumbing, and electrical services. Comfort Systems employs 15,800 people, brings in $5.57 billion in annual revenue, and has a market cap of $11.21 billion. The company earned high ratings for its job stability, "belongingness," and professional development opportunities, according to U.S. News.

Comfort Systems also made appearances on U.S. News' industry-specific "Best in Construction" list, and the "Best Companies in the South" list.

Independent energy company Marathon Oil was another top-rated Houston employer, with nearly 1,700 employees, an annual revenue stream of $6.38 billion, and a $15.4 billion market cap. The company was specifically highlighted with a "Top Quality of Pay" label, but also boasts high ratings for its employees' work-life balance, job stability, and belongingness.

In addition to being included in the overall "Best Companies" list, Marathon Oil earned recognition in the industry-specific "Best in Energy" list and the "Best Companies in the South" list.

A second Houston-based energy company earning a spot among the top employers is Occidental (also known as Oxy). The petroleum corporation, which has been in operation since 1920, has nearly 12,600 employees and brings in $27,43 billion in revenue every year.

According to U.S. News, Occidental offers many financial, health and wellness, and workplace benefits including 401k matching, tuition assistance, an employee assistance program, flexible work arrangements, and much more. The company was also given a "Top Quality of Pay" designation.

Occidental appeared in U.S. News' "Best in Mining and Raw Materials," the overall "Best Companies," and "Best Companies in the South" lists.

Other top companies to work for in Houston include:

  • Insperity, Kingwood – Best in Professional Services; Best Companies (overall); Best Companies in the South
  • Southwestern Energy Company, Spring – Best in Energy; Best Companies (overall); Best Companies in the South
  • PROS – Best in IT, Software and Services; Best Companies (overall); Best Companies in the South
  • Powell Industries – Best in Manufacturing; Best Companies (overall); Best Companies in the South
  • Stewart – Best in Insurance; Best Companies (overall); Best Companies in the South
  • ConocoPhillips – Best in Energy, Best Companies in the South
  • LGI Homes, The Woodlands – Best in Construction; Best Companies in the South
  • Service Corporation International – Best in Consumer Products and Services; Best Companies in the South
  • Skyward Specialty Insurance – Best Companies in the South
  • Camden Property Trust – Best in Real Estate; Best Companies in the South
  • Cheniere – Best in Energy
  • EOG Resources – Best in Energy
  • Murphy Oil Corporation – Best in Energy

"Prospective and current employees understand the significant impact their employer has on their quality of life," said Carly Chase, vice president of careers at U.S. News and World Report, in a release. "Whether a new grad seeking a company to launch their career, an established professional looking for a change or an HR professional researching the strengths of their company and others, Best Companies to Work For provides a central space to see which companies are meeting their employees' needs best.

Top workplaces around Texas
In all, 42 different employers headquartered in the Lone Star State made it onto U.S. News' 2024-2025 "Best Places to Work For" lists. The Houston metro area tied with Dallas-Fort Worth with the highest number of top-rated employers, at 16 each. Only one company from West Texas made it onto the list: Diamondback Energy in Midland.

The top companies to work for in Austin are:

  • Cirrus Logic
  • CrowdStrike
  • Digital Realty
  • Silicon Labs
  • E2open
  • Q2

The top companies to work for in San Antonio are:

  • Frost Bank
  • iHeartMedia
  • Rush Enterprises, Inc., New Braunfels

The best places to work for across Dallas-Fort Worth are:

  • Thryv Holdings, Inc., Dallas
  • Comerica, Dallas
  • Veritex Community Bank, Dallas
  • Charles Schwab, Westlake
  • Southwest Airlines, Dallas
  • CMC, Irving
  • Sabre, Southlake
  • Texas Instrument, Dallas
  • Omnicell, Fort Worth
  • Enhabit, Dallas
  • Builders FirstSource, Irving
  • Invitation Homes, Dallas
  • Celanese, Irving
  • Atmos Energy, Dallas
  • Lennox, Richardson
  • Caterpillar, Irving
The full list of the best companies to work for can be found at usnews.com

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This article originally ran on CultureMap.

LinkedIn isn't just for job hunters anymore. Photo via Pexels

Houston expert shares 5 tips for optimizing LinkedIn for business, career development

guest column

In today's digital age, LinkedIn has emerged as a powerhouse for professional networking and career development. With over 774 million users worldwide, it is essential to not only have a presence on the platform but also to use it effectively.

As a digital marketing consultant, I work closely with companies and leaders to help them leverage LinkedIn successfully. Here are some of my tips and tricks for getting the most out of LinkedIn.

Keep your profile updated

Your LinkedIn profile is your digital resume and the first impression you make on potential connections. Having once been known mostly as a platform for job seekers, an up-to-date LinkedIn profile is essential for showcasing your skills, experiences, and achievements. Relatively new features such as your profile headline and skill summary reflect your current professional status and aspirations. Include a professional-looking profile photo and don’t leave the header image blank; consider one promoting your company, one of you “in action” speaking at an event, or sharing a mission statement.

Curating a comprehensive LinkedIn profile with past work experiences and education alma maters helps you build a more relevant community. Volunteer experiences, publications, and special projects serve as a great means to diversify your profile and highlight skills beyond your professional work. Asking for recommendations from colleagues or supervisors adds noteworthy credibility in creating a well-rounded profile.

Define your audience and goals

Before diving into the sea of connections, think about your goals for using LinkedIn. Are you looking for job opportunities, networking with industry leaders, or building a thought leadership brand? Identifying your specific objectives will help you tailor your profile and content accordingly. Who are you hoping will see and engage with your content? Determine your target audience, whether it is professionals in your industry, potential employers, or like-minded individuals. This will guide your engagement and content strategy

Establish a clear voice and persona

Consistency is key when building your online persona. Your LinkedIn profile should reflect your professional identity, yet your voice should be genuine to your goals. Are you a brand promoter working to advance a company’s mission, a thought leader with expertise in a niche field, or an industry expert who can speak knowledgably about broad trending topics? Whether you are aiming for a formal, informative tone or a more casual, conversational approach, maintaining a consistent voice across your profile and content helps build a recognizable personal brand.

Don’t be shy to show your audience the authentic “you”. While focused on professional content sharing, LinkedIn can also be a place to post about personal experiences. For instance, a recent family vacation could be a lead-in to explaining how your father was the one who put you on track for your current career path or a photo from a race you completed to raise money for a rare disease that your best friend suffers from.

Use varied tools and engage

LinkedIn offers a variety of content formats, including text posts, articles, images, videos, polls, and more. Experimenting with different formats can help you identify what resonates best with your audience. Share industry insights, success stories, professional accomplishments, and upcoming speaking opportunities while incorporating multimedia elements to make your content more engaging. Ask questions – give your audience a reason to engage by leaving them with food for thought at the end of your posts. Try to be consistent with your posting strategy; a good rule of thumb is one post per week.

Maybe even more important than posting your own content is engaging with others’ content. Find groups that resonate with you and follow people that have similar interests to you. LinkedIn has one of the largest editorial teams across all news platforms. Many people are unaware of the LinkedIn news feed (top right of the home page) and how editors build their stories off trending content from LinkedIn users. Don’t forget about hashtags – this is how people and organizations will find your content and engage with you.

Individualize success measurements

Success on LinkedIn varies from person to person based on individual goals. Whether you are aiming to increase your profile views and engagement, grow your followers, or connect with influential professionals, define your own metrics for success. LinkedIn has built in analytics tools to monitor the growth of your network and assess the impact of your content on achieving your objectives. Regularly review and adjust your strategy based on the insights gained from these metrics.

Mastering any social media platform, including LinkedIn, takes time to build a community and establish your voice. By strategically navigating the platform, you can unlock new opportunities, expand your professional network, and position yourself as a thought leader in your industry. So what are you waiting for – polish up your profile, start writing, and let LinkedIn be the catalyst for your professional success.

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Arielle Rogg is the principal and founder of Rogg Enterprises, a Houston-based company providing digital marketing for health care innovators. 

When's the last time you went to a networking event? Photo by Brooke Cagle on Unsplash

Houston is the 8th best metro for newcomers to make connections, study says

putting your network to work

A big city might seem impersonal, but don't be fooled. There's more going on behind the scenes than what a resident might be seeing through their local lens, especially in Houston. A recent LinkedIn study has revealed the best U.S. metros for newcomers to make connections quickly, and Houston's sprawling metro earned a spot in the top 10.

LinkedIn's economic graph data team analyzed over 3 million users from the networking social media platform who relocated to a new metropolitan area in 2021. For the purpose of this study, "connection rates" were determined based on a newly relocated user's new LinkedIn connections in each metro compared to the overall U.S. average. It also excluded student migrations to new cities to keep the analysis focused on the workforce.

Houston ranked No. 8, with a newcomer's connection rate being 8.2 times higher than the national average.

Making industry-specific connections with people in a new city can lead to beneficial outcomes, such as participating in more volunteer work, engaging with fellow entrepreneurs, or joining a fun club with likeminded hobbyists. (Of course, we like to think the best way to network in a place like H-town is to follow the No. 1 publication that stays up to date on local happenings, CultureMap.)

Other interesting findings mentioned in the study is that Gen Z workers (born in 1997 and after) had the fastest connection rates in new metro areas. When analyzing by gender, men made 30.5 percent more connections on average then women did after relocating. However, the fastest overall growth despite age and gender demographics occurs relatively quickly after a person relocated.

"The fastest growth in LinkedIn members’ overall pace for adding connections – including ones outside their new metros – occurred in their first two months after migrating," the report said. "By the third month, this connection rate stabilized at about half their initial level."

The No. 1 city for newly-relocated folks looking to expand their professional horizons is, unsurprisingly, New York City. The rate of LinkedIn users making new connections with others in the Big Apple is 11.1 times higher than the national average, the report found.

Ranking two spots below Houston in Texas is Dallas-Fort Worth (No. 10). The rate of newcomers making new connections in the Metroplex is only 7.8 times higher than the national average.

LinkedIn's top 10 U.S. metros for networking by newcomers are:

  • No. 1 – New York City
  • No. 2 – San Francisco Bay Area
  • No. 3 – Salt Lake City
  • No. 4 – Los Angeles
  • No. 5 – Boston
  • No. 6 – Chicago
  • No. 7 – Washington, D.C.
  • No. 8 – Houston
  • No. 9 – Miami-Fort Lauderdale, Florida
  • No. 10 – Dallas-Fort Worth

The full report can be found on linkedin.com.

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This article originally ran on CultureMap.

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Houston-based autonomous trucking tech co. raises $20M

fresh funding

A Houston-based autonomous vehicle technology company has raised early funding.

Bot Auto has announced the completion of its pre-series A funding round which was oversubscribed and raised $20 million. The round was led by investments from Brightway Future Capital, Cherubic Ventures, EnvisionX Capital, First Star Ventures, Linear Capital, M31 Capital, Taihill Venture, Uphonest Capital, and Welight Capital.

“As true believers in autonomous trucking, we're thankful for our investors' shared vision,” Xiaodi Hou, founder and CEO of Bot Auto, says in a news release. “Our strong commitment, combined with recent AI advancements and a sharpened focus on operational efficiency, has created a clear path to commercialization.”

The funds raised will be focused on developing the technology and will opt to avoid unnecessary hiring ahead of operational maturity, scaling the operational footprint prior to product readiness, over expansion and partnership debt. The company aims for a more sustainable and efficient future, and is hoping its engineers and AV executives help Bot Auto become an autonomous trucking game changer.

The Investment is expected to help expand Bot Auto's tech development in autonomous trucking that will focus on safety and operation efficiency.

“Our prospects for success have never been more promising,” Hou adds. “ We march forward, committed to bringing this transformative technology to humanity for a brighter future.”

Bot Auto’s vision aligns with the pioneering spirit of Houston’s legacy in space exploration, striving to achieve remarkable feats in technology and transportation. The company is dedicated to leveraging this investment to make significant strides in the US autonomous trucking industry, ultimately contributing to a more sustainable and efficient future.

Profile: Houston founder helps create a new way of making clean electricity

leading energy

When Cindy Taff was a vice president at the giant oil and gas company Shell in Houston, her middle schooler Brianna would sometimes look over her shoulder as she worked from home.

“Why are you still working in oil and gas?” her daughter asked more than once. “Is there a future in it? Why aren’t you moving into something clean?”

The words weighed on Taff.

“As a parent you want to give direction, and was I giving her the right direction?” she recalled.

At Shell, Taff was in charge of drilling wells and bringing them into production. She worked on oil and natural gas that's called unconventional in the industry, because the oil or natural gas is difficult to get out of the ground — it doesn't naturally gush out like in movies. It's a term often used for oily shale rock. Taff was somewhat unconventional for the industry, too. Her coworkers used to tease her for driving an efficient hybrid.

“You’re not helping oil and gas prices by driving a Prius," they'd say.

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EDITOR’S NOTE: This is part of an occasional series of personal stories from the energy transition — the change away from a fossil-fuel based world that largely causes climate change.

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Taff wanted Shell to pursue the energy that comes from the Earth's natural heat — geothermal. Her team looked into it, but Shell never greenlit any of those projects, saying it would take too much time to recoup the investment.

When Brianna went to college, she was passionate about energy too, but she wanted to work on renewables. After her sophomore year, in the summer of 2020, she got an internship at a geothermal company — one that in fact had just been launched by Taff's former colleagues at Shell — Sage Geosystems in Houston.

Now it was Taff looking over her daughter's shoulder and asking question as she worked from home during the pandemic.

And Sage executives were talking to Brianna, too. “We could use your mom here," they said. "Can you get her to come work for us?” Brianna recalled recently.

That's how Cindy Taff left her 36-year career at Shell to become chief operating officer at Sage.

“I didn't understand why Shell wasn't pursuing it,” she said about applying the company's drilling expertise to heat energy. "Then I got this great opportunity to pivot from oil and gas and work with these guys that I have the utmost respect for. And also, I wanted to make my daughter proud, quite frankly.”

Brianna Byrd, now 24, is the operations engineer and spokesperson at the company. She's glad her mother, now CEO, left oil and gas.

“Of course I’m biased, she’s my mom, but I don’t think Sage would be where it is without her,” she said.

The United States is a world leader in electricity made from geothermal energy, but this kind of electricity still accounts for less than half a percent of the nation’s total large-scale generation, according to the U.S. Energy Information Administration. In 2023, most geothermal electricity came from California, Nevada, Utah, Hawaii, Oregon, Idaho and New Mexico, where there are reservoirs of steam, or very hot water, close to the surface.

The Energy Department estimates this next generation of geothermal projects, like what Sage is doing, could provide some 90 gigawatts by 2050 — enough to power 65 million homes or more. That hinges on private investment, and on companies like Sage introducing this form of energy to regions where, until now, it’s been thought to be impossible.

How it works

Sage has two main technologies: The first makes electricity out of heat. The company drills wells and fractures hot, dry rock. Then electric pumps push water into those fractures, heating it up, and the hot water gets jettisoned to the surface where it spins a turbine.

But a funny thing happened during testing in Starr County, Texas. In late 2021, the team realized much of their technology could also be used to store energy.

If that works, it could be a big deal. Currently, to store energy at large scale, the United States is adding batteries, mostly lithium-ion type, to solar and wind projects, so they can charge up and send electricity back to the electric grid when the sun is not shining or the wind is not blowing. These batteries typically supply four hours maximum power.

Sage envisions some of its technology placed at solar and wind farms, too. When electricity demand is low, they'll use extra energy from a solar or wind farm to run electric pumps, pumping water into the underground fractures, leaving it there until demand for electricity increases — storing the energy beneath the Earth's surface for hours, days or even weeks.

It's a novel way to use the technology, said Silviu Livescu, lead author on a report looking at the future of geothermal in Texas. Livescu knows Taff and has followed the company's progress.

“It’s the right moment for companies like Sage with a purpose, with a mission and with the technology to show that geothermal indeed is the energy source we need to address climate change,” said Livescu, who co-founded a different geothermal startup in Austin, Texas.

These days, Taff is often out in front, talking with politicians and policymakers about the potential of geothermal. She attended the United Nations COP28 climate talks last year to share her vision for this kind of energy.

Sage has raised $30 million so far and is growing.

It's building a small (3-megawatt), geothermal energy storage system at San Miguel Electric Cooperative, Inc., south of San Antonio this year. It's working with U.S. military facilities in Texas that see geothermal as a way to power their bases securely. Sage recently announced partnerships for heating communities in Bucharest, Romania; clean electricity from geothermal for Meta's data centers, and energy storage and geothermal projects in California.

The company is final-testing a proprietary turbine to more efficiently convert heat to electricity.

Because of her oil and gas background, Taff said she knows geothermal will only be adopted widely if the cost comes down. The mantra at Sage is: It's going to be clean and it's going to be cheap. She's excited to be working in a field she feels is on the cusp of playing a big role in cleaning and stabilizing the electrical grid.

“I’ve never looked back,” she said. “I love what I’m doing and I think it’s going to be transformative.”

Houston bio-based materials founder rebrands, evolves future-focused sustainability startup

HOUSTON INNOVATORS PODCAST EPISODE 255

At first, Zimri T. Hinshaw just wanted to design a sustainable, vegan jacket inspired by bikers he saw in Tokyo. Now, he's running a bio-based materials company with two product lines and is ready to disrupt the fashion and automotive industries.

Hinshaw founded Rheom Materials (née Bucha Bio) in 2020, but a lot has changed since then. He moved the company from New York to Houston, built out a facility in Houston's East End Maker Hub, and rebranded to reflect the company's newest phase and extended product lines, deriving from dozens of different ingredients, including algae, seaweed, corn, other fruits and vegetables, and more.

"As a company, we pivoted our technology from growing kombucha sheets to grinding up bacteria nanocellulose from kombucha into our products and then we moved away from that entirely," Hinshaw says on the Houston Innovators Podcast. "Today, we're designing different materials that are more sustainable, and the inputs are varied."

Now, in addition to Rheom's leather-like alternative, Shorai, the company has a plastic-like material, Benree, that's 100 percent bio based.

"The scope of what we were doing — both on what raw materials we were using and what we were creating just kept expanding and growing," Hinshaw says.

With that major evolution past just kombucha-based textiles, it was time for a new name, ideated by the company's technical team. "Rheom" is the combination of "rheology" — the study of how polymers flow — and "form."

Rheom has also built a state-of-the-art chemicals testing lab at its new facility after moving into it early last year.

"We've got a ton of capabilities now — and we've been growing those since the beginning," Hinshaw says. "Now we have all this testing equipment — things that pull materials apart, things that test the flexibility of materials."

Next up, Rheom, which is backed by Houston-based New Climate Ventures, among other VCs, will raise a series A funding round to continue supporting its growth.