Amazon gets FAA approval allowing it to expand drone deliveries piloted outside of Houston

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An FAA spokesperson said the approval applies to College Station, Texas, where the company launched drone deliveries in late 2022. Photo courtesy of Amazon

Federal regulators have given Amazon key permission that will allow it to expand its drone delivery program, the company announced Thursday.

In a blog post published on its website, Seattle-based Amazon said that the Federal Aviation Administration has given its Prime Air delivery service the OK to operate drones “beyond visual line of sight,” removing a barrier that has prevented its drones from traveling longer distances.

With the approval, Amazon pilots can now operate drones remotely without seeing it with their own eyes. An FAA spokesperson said the approval applies to College Station, Texas, where the company launched drone deliveries in late 2022.

Amazon said its planning to immediately scale its operations in that city in an effort to reach customers in more densely populated areas. It says the approval from regulators also "lays the foundation” to scale its operations to more locations around the country.

Businesses have wanted simpler rules that could open neighborhood skies to new commercial applications of drones, but privacy advocates and some airplane and balloon pilots remain wary.

Amazon, which has sought this permission for years, said it received approval from regulators after developing a strategy that ensures its drones could detect and avoid obstacles in the air.

Furthermore, the company said it submitted other engineering information to the FAA and conducted flight demonstrations in front of federal inspectors. Those demonstrations were also done “in the presence of real planes, helicopters, and a hot air balloon to demonstrate how the drone safely navigated away from each of them,” Amazon said.

The FAA’s approval marks a key step for the company, which has had ambitions to deliver online orders through drones for more than a decade. During a TV interview in 2013, Amazon founder Jeff Bezos said drones would be flying to customer’s homes within five years. However, the company’s progress was delayed amid regulatory setbacks.

Last month, Amazon said it would close a drone delivery site in Lockeford, California - one of only two in the nation - and open another one later this year in Tolleson, Arizona, a city located west of Phoenix.

By the end of the decade, the company has a goal of delivering 500 million packages by drone every year.

Amazon Prime Air drones will fly into College Station later this year. Photo courtesy of Amazon

Amazon plans to land drone delivery down the road from Houston

prime spot

A Houston neighbor will be among the first in the nation to test pilot a game-changing delivery system. Amazon has announced plans to deploy its state-of-the art Prime Air drone delivery in College Station, Texas later this year.

The online juggernaut is already reaching out to College Station customers, telling them that they’ll soon receive free and fast drone delivery on thousands of everyday items. The deployment marks the largest selection of items to ever be available for drone delivery, per Amazon. College Station joins Lockeford, California as targeted test sites for drone launch.

“We are impressed with so many aspects of College Station,” notes an Amazon blog post announcing the news. “The innovative research conducted by Texas A&M University, the small-town feel, and the sense of community that is clear from the minute you arrive in town all make it a very special place.”

Jeff Bezos’ empire plans to also collaborate with the Aggies on tech. “We are thrilled about the opportunity to launch this service in College Station and partner with the city and its world-class university on some of the great work they’ve been doing in the area drone technology,” the post adds.

How will it work? Once onboarded, College Station customers can then view Prime Air-eligible items on Amazon, where they can place orders and receive an estimated arrival time with a status tracker for their order.

Amazon Prime Air’s New Delivery Dronewww.youtube.com

Drones will then fly to the designated delivery location, descend to the customer’s backyard, and hover at a safe height. The drones will then safely release the package, rise back up to altitude, and return to base, per Amazon.

Amazon is touting the difference of its drone fleet versus the masses. Prime Air drones fly up to 50 miles per hour, up to an altitude of 400 feet, and carry packages of up to 5 pounds.

Unlike most drones, Amazon notes, Prime Air drones utilize a sophisticated, sense-and-avoid system allowing them to operate at greater distances while safely and reliably avoiding other aircraft, people, pets, and obstacles. That means the drones can identify objects such as aircraft, birds, or static places such as trees and chimneys, avoid them, and select a safe space to land and later, safely leave.

“Being one of the first drone delivery locations for Amazon puts College Station at the forefront of this exciting technology,” said John Sharp, chancellor of The Texas A&M University System, in a statement. “What happens here will help advance drone delivery for the rest of the country and perhaps the rest of the world. We welcome Amazon to our community and stand ready to assist however we can.”

College Station, Amazon promises, will benefit by more than just speedy, environmentally friendly delivery. “We’re bringing more than drone delivery to Lockeford and College Station,” notes the Amazon blog. “Through these Prime Air drone deliveries, we will create new jobs, build partnerships with local organizations, and help to reduce the impact of climate change on future generations.”

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This article originally ran on CultureMap.

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