Houston is the ninth worst U.S. metro for ozone pollution, but the future isn't foggy. Electric vehicles can improve air quality by 50 percent. Getty Images

Let's clear the air about Houston's air pollution: A recent report from the American Lung Association ranks Houston the ninth worst U.S. metro area for ozone pollution and the 17th worst in the broad category of long-term particle pollution.

Yet the future might not be so cloudy for Houston's atmosphere.

A newly published study in the journal Atmospheric Environment indicates that replacing at least 35 percent of Houston's gas- and diesel-powered cars and trucks with electric vehicles by 2040 could improve air quality by 50 percent. And if electric vehicles replaced 75 percent of traditional cars and trucks by 2040, air quality could improve by 75 percent, according to the study.

This conversion to electric vehicles would enable residents of the Houston area to "breathe easier, live longer, and enjoy a better economy," the researchers say.

"The population in 2040 Houston will see a huge increase, but we can apply new technology to reduce emissions, improve air quality, and think about health," says one of the researchers, Shuai Pan, a postdoctoral associate in civil and environmental engineering at Cornell University.

Pan earned a doctoral degree in atmospheric science from the University of Houston in 2017.

Kevin Douglass, president of the Houston Electric Auto Association, tells InnovationMap that the study does a good job of emphasizing "the alarming situation that Houston is in with reference to its air quality and how electrification of the transportation system is a … way to improve the bad-air-quality situation."

The nonprofit Houston Electric Auto Association comprises EV owners, hobbyists, educators, and enthusiasts who promote the benefits of these vehicles.

Douglass says he's confident about the progression of the EV evolution in Houston.

"It only took a decade to go from horse-drawn carriage to automobile in the U.S.," he says. "One and a half decades from now, in 2035, at least half of the cars on the road will be electric. Thirty years from now, the vast majority of vehicles will be electric and autonomous."

Houston — which the nonprofit Smart Energy Consumer Collaborative praises as one of the 10 friendliest U.S. cities for EVs — already is on the road toward enhancing air quality by putting more electric vehicles (EVs) on the road. In fact, a 2018 report from the Environment Texas Research and Policy Center predicts the number of EVs in Houston will rise to 65,000 by 2030.

An estimated 9,500 EVs were being driven by Houston motorists in 2018, according to a presentation given in May by Michael Conklin, external engagement manager at Houston-based utility CenterPoint Energy. And by 2028, that number could reach 110,000, the presentation says.

"Electric cars aren't the future — they're already here, and they work," Douglass said in 2018. "As more people learn about them, they will enjoy owning and driving them."

Among Houston's highest-profile EV champions is Mayor Sylvester Turner, who's leading the charge to shift the city-owned fleet away from traditional vehicles and toward hybrids and EVs.

"Transportation is responsible for 48 percent of Houston's greenhouse gas emissions — the highest per capita of all U.S. cities — and something we must address to move our city forward," Turner, co-chair of the Climate Mayors organization, said in 2018.
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Houston ecommerce scale-up company acquires Amazon advertising partner

all aboard

A Houston tech company has tapped an Amazon partner in a strategic acquisition and is bringing the company's full team on board.

Cart.com acquired Ohio-based Amify, a company that provides optimization and advertising solutions. The terms of the deal were not disclosed but Cart.com will on board Amify’s entire employee base, including its founder Ethan McAfee, CEO Chris Mehrabi, and COO Christine McCambridge.

As chief delivery officer, Mehrabi will take the helm of Cart.com’s professional services business and McCambridge will lead Cart.com’s marketplace services team as vice president of marketplace services operations.

“I’m happy to welcome the entire Amify team to Cart.com and have industry veterans Chris Mehrabi and Christine McCambridge join our leadership team,” Cart.com Founder and CEO Omair Tariq says in a news release. “Amify has been widely recognized for their expertise and technology and we’re excited to leverage their experience to help our customers maximize their potential across channels.”

Cart.com's membership will have access to Amify's proprietary technology platform, including advertising, creative content, supply chain strategy, and analytics. The company, which was founded in 2011, currently supports over 50 global brands and manages approximately $1 billion in gross merchandise value. According to LinkedIn, Amify has over 50 employees.

“We could not be more excited to join Cart.com and leverage the company’s resources and scale to deliver value to both our customers and employees,” Mehrabi says. “I’m honored to step into the role of Chief Delivery Officer and contribute to Cart.com’s incredible growth story and innovative reputation.”

Founded in Houston in 2020, Cart.com provides comprehensive physical and digital infrastructure for online merchants. The company raised a $60 million series C and grown its customer base to over 6,000 users. After making several acquisitions, the company also operates 14 fulfillment centers nationwide.

Earlier this year, Tariq sat down with the Houston Innovators Podcast to share a bit about how the company is currently in scale-up mode.

Houston health tech innovator collaborates on promising medical device funded by DOD

team work

The United States Department of Defense has awarded a grant that will allow the Texas Heart Institute and Rice University to continue to break ground on a novel left ventricular assist device (LVAD) that could be an alternative to current devices that prevent heart transplantation and are a long-term option in end-stage heart failure.

The grant is part of the DOD’s Congressionally Directed Medical Research Programs (CDMRP). It was awarded to Georgia Institute of Technology, one of four collaborators on the project that will be designed and evaluated by the co-investigator Yaxin Wang. Wang is part of O.H. “Bud” Frazier’s team at Texas Heart Institute, where she is director of Innovative Device & Engineering Applications Lab. The other institution working on the new LVAD is North Carolina State University.

The project is funded by a four-year, $7.8 million grant. THI will use about $2.94 million of that to fund its part of the research. As Wang explained to us last year, an LVAD is a minimally invasive device that mechanically pumps a person’s own heart. Frazier claims to have performed more than 900 LVAD implantations, but the devices are far from perfect.

The team working on this new research seeks to minimize near-eventualities like blood clot formation, blood damage, and driveline complications such as infection and limitations in mobility. The four institutions will try to innovate with a device featuring new engineering designs, antithrombotic slippery hydrophilic coatings (SLIC), wireless power transfer systems, and magnetically levitated driving systems.

Wang and her team believe that the non-contact-bearing technology will help to decrease the risk of blood clotting and damage when implanting an LVAD. The IDEA Lab will test the efficacy and safety of the SLIC LVAD developed by the multi-institutional team with a lab-bench-based blood flow loop, but also in preclinical models.

“The Texas Heart Institute continues to be a leading center for innovation in mechanical circulatory support systems,” said Joseph G. Rogers, MD, the president and CEO of THI, in a press release.

“This award will further the development and testing of the SLIC LVAD, a device intended to provide an option for a vulnerable patient population and another tool in the armamentarium of the heart failure teams worldwide.”

If it works as hypothesized, the SLIC LVAD will improve upon current LVAD technology, which will boost quality of life for countless heart patients. But the innovation won’t stop there. Technologies that IDEA Lab is testing include wireless power transfer for medical devices and coatings to reduce blood clotting could find applications in many other technologies that could help patients live longer, healthier lives.

Houston investor on SaaS investing and cracking product-market fit

Houston innovators podcast episode 230

Aziz Gilani's career in tech dates back to when he'd ride his bike from Clear Lake High School to a local tech organization that was digitizing manuals from mission control. After years working on every side of the equation of software technology, he's in the driver's seat at a local venture capital firm deploying funding into innovative software businesses.

As managing director at Mercury, the firm he's been at since 2008, Gilani looks for promising startups within the software-as-a-service space — everything from cloud computing and data science and beyond.

"Once a year at Mercury, we sit down with our partners and talk about the next investment cycle and the focuses we have for what makes companies stand out," Gilani says on the Houston Innovators Podcast. "The current software investment cycle is very focused on companies that have truly achieved product-market fit and are showing large customer adoption."



An example of this type of company is Houston-based RepeatMD, which raised a $50 million series A round last November. Mercury's Fund V, which closed at an oversubscribed $160 million, contributed to RepeatMD's round.

"While looking at that investment, it really made me re-calibrate a lot of my thoughts in terms what product-market fit meant," Gilani says. "At RepeatMD, we had customers that were so eager for the service that they were literally buying into products while we were still making them."

Gilani says he's focused on finding more of these high-growth companies to add to Mercury's portfolio amidst what, admittedly, has been a tough time for venture capital. But 2024 has been looking better for those fundraising.

"We've some potential for improvement," Gilani says. "But overall, the environment is constrained, interest rates haven't budged, and we've seen some potential for IPO activity."

Gilani shares more insight into his investment thesis, what areas of tech he's been focused on recently, and how Houston has developed as an ecosystem on the podcast.