The rapid advancement of artificial intelligence is forcing businesses to evaluate how they will manage the inevitable changes this technology will bring. With its ability to automate tasks, analyze large amounts of data, and provide detailed insights, AI offers an enormous opportunity for businesses of all sizes. However, realizing this potential requires a strategic approach that positions AI as a powerful partner, rather than a replacement for human ingenuity.

The British Council reports that an estimated 65 percent of today's students will eventually work in professions that have yet to be conceived. With the emergence of new AI, this projection emphasizes the importance of cultivating a versatile skill set that allows us to adapt to the ever-changing landscape. It also underscores the importance of having a strategy that embraces the division of labor between humans and machines.

What this means is that an AI strategy shouldn't just be about automation – it should also incorporate an understanding of the human-AI partnership that will be necessary for future success. By using the concepts of automation, augmentation, and autonomy, businesses can unlock the full potential of AI to boost efficiency, enhance decision-making, and ultimately drive continued success.

Automation: Delegating to the AI

We know AI can automate many tasks in a business. However, we should also look at automation from a strategy standpoint by asking, "What tasks can be fully delegated to the AI?" Answering this question might include considering routine, repetitive, and time-consuming tasks that shouldn't require human intervention or those that would be more susceptible to human error. The goal here should be to identify tasks that don't benefit from human nuance, meaning asking questions about time, precision, and compliance could offer even more value.

• Time. What tasks are time-consuming and could be completed quickly with well-written instructions?
• Precision. What tasks require precision that is difficult for humans to achieve?
• Compliance. What tasks involve critical safety procedures or adherence to strict compliance that humans might overlook?

Augmentation: Using AI to boost your potential

Beyond automation, AI's true power lies in its ability to boost human capabilities. In this lens, you should ask, "How can the AI boost my output potential?" Think of AI as a skilled assistant that can analyze vast datasets, identify complex patterns, and present insights that aren't readily apparent to humans alone. The focus here is on tasks that still require a human touch but can benefit from computers' speed and data processing power. When exploring this further, consider asking questions about skill boosts, assistance, and focus.

• Skill boosts. What tasks am I doing that I understand but need to be an expert at?
• Assistance. What tasks still require a human's touch but could use processing or speed boosts?
• Focus. What tasks are causing employees to spend more time on tools and less on goals?

Autonomy: The importance of humans in the loop

One question that comes up frequently when discussing AI is whether it will replace a particular set of jobs. My thoughts, however, are that while AI is remarkably powerful, the key to making all this work is understanding that not every task requires automation. In fact, some tasks would suffer from automation. This step requires you to ask, "Where are human emotion, creativity, intuition, and oversight essential?" Autonomy, in this sense, means digging into creativity, intuition, and uniqueness.

• Creativity. Does this task require a level of creativity that a machine can't replicate?
• Intuition. Does this task require emotional awareness that a machine can't discern?
• Brand Uniqueness. Does this task represent a part of my brand that shouldn't be automated or machine-driven?

AI brings a lot to look forward to. It’s fair to say it’s on its way to transforming the world, but it's important to remember that the businesses that strategically embrace a human-centered approach to integrating AI into everyday business activities are the ones that will thrive. The three A’s: automation, augmentation, and autonomy, provide an essential foundation to begin this journey. By understanding the best applications for each aspect of AI, businesses of all sizes can discover areas for increased efficiency, more thoughtful decision-making, and a competitive edge that drives long-term success. AI's true potential lies in its ability to enhance human capabilities, not replace them.

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Kelsey Ruger is the chief technology and product officer for Hello Alice.