Register for some of these informative online events happening throughout the month of April. Photo by Luis Alvarez/Getty

This month, Houstonians have yet another good batch of online innovation events — from Zoom panels to virtual conferences — and you and your tech network need to know about them.

Here's a roundup of virtual events not to miss this month — from workshops and webinars to summits and pitch parties.

Note: This post might be updated to add more events.

April 1 — Tax and Accounting for Startups

In Ioogo's free webinar, you will learn:

  • Business entities (sole prop, LLC, and corporation) and the benefits of each
  • Bookkeeping requirements to manage your business and file taxes DIY or hire an accountant - we'll give you tips on the best option for the stage of your business
  • Reports - we'll explain the important ones to pay attention to as a business owner
  • Taxes - we'll discuss filing requirements and important deadlines
The event is on Thursday, April 1, at 10 am. It's free and can be accessed online. Click here to register.

April 6 — Accelerating the Energy Transition

Plug and Play is pleased to co-host a signature Deep Dive with DCP Midstream. In this event, DCP Midstream and other industry leaders will review some decarbonization initiatives they have been leading along with industry opportunities in carbon capture, sequestration, and methane leak management. Leading startups with solutions in these areas will present.

The event is on Tuesday, April 6, at 9 am. It's free and can be accessed online. Click here to register.

April 6-9 — Rice Business Plan Competition

The competition, entering its 21st year, gives collegiate entrepreneurs real-world experience to pitch their startups, enhance their business strategy and learn what it takes to launch a successful company. Hosted and organized by the Rice Alliance for Technology and Entrepreneurship—which is Rice University's internationally-recognized initiative devoted to the support of entrepreneurship—and Rice Business. Over 20 years it has grown from nine teams competing for $10,000 in prize money in 2001, to 42 teams from around the world competing for more than $1.5 million in cash and prizes. For the first time in competition history, the 2021 event will showcase 54 student-led startups.

The competition takes place April 6 to 9. Two events are open to the public — the elevator pitches on Tuesday, April 6, at 4 pm and the final round on on Friday, April 9, at 9 am. It's free and can be accessed live on YouTube. Click here to learnmore.

April 7 — Product Management Ask Me Anything

The product life cycle is complex. From gathering consumer data, to crafting a vision, and the many steps around execution, launch, and satisfaction, a career in product management requires leaders and teams to wear many hats. So, what does it take to be a great product manager? And what should you expect in a product role? Learn the ins and outs of this career with our panel of PMs, who will share their perspectives from a variety of backgrounds and industries at this event hosted by Liu Idea Lab For Innovation And Entrepreneurship (Lilie).

The event is on Wednesday, April 7, from noon to 1 pm. It's free and can be accessed online. Click here to register.

April 8 — Inclusion: The Key to Building Strong Startups

Join Greentown Lab's webinar to understand how prioritizing diversity and inclusion can build a stronger, happier, and more successful startup team. Co-hosted by Aleria Research, this online event is geared toward helping companies, regardless of size and maturity, build stronger, more diverse, and ultimately more successful teams.

The event is on Thursday, April 8, from 11 am to noon. It's free and can be accessed online. Click here to register.

April 13 — Black in Tech Summit presented by Deloitte

Capital Factory welcomes you to our 3rd Annual Black In Tech Summit. Attendees can look forward to a keynote chat from a serial entrepreneur or investor, insightful discussion sessions, a startup showcase pitch competition, Epic Office Hours, and panels on relevant topics facing the tech ecosystem.

The event is on Tuesday, April 13, from noon to 2:30 pm. It's free and can be accessed online. Click here to register.


April 21 — Aerospace Innovation Accelerator Cohort 1 Launch Event

Celebrate The Ion's Aerospace Innovation Accelerator's Cohort 1, hear from thought leaders on the importance of the Accelerator and the Hub and how both contribute to economic resilience and workforce development, and meet the startups and MBEs selected to participate in the first cohort of the Aerospace Innovation Accelerator.

The event is on Wednesday, April 21, at 1:30 pm. It's free and can be accessed online. Click here to register.

April 22 — Greentown Houston Grand Opening Livestream

Welcome Greentown Labs to Houston — attendees will be able to meet startups that are a part of the program, hear from energy and civic leaders, catch the latest Greentown partners, and watch the building's ribbon cutting.

The event is on Thursday, April 22, at 2 pm. It's free and can be accessed online. Click here to register.

April 22 — 2021 H. Albert Napier Rice Launch Challenge - Startup Competition

Support student startups in our annual pitch challenge with a chance to win cash prizes. Join Liu Idea Lab For Innovation And Entrepreneurship virtually for the H. Albert Napier Rice Launch Challenge Startup Competition. Rice-affiliated teams – undergrads, grads, and MBAs - are competing for $65k in equity-free seed funding. Watch pitches, network with the Rice entrepreneurship community, and vote for your favorite idea. Attendance is open to Rice students, Rice alumni, and friends of Rice.

The event is on Thursday, April 22, at 6 pm. It's free and can be accessed online. Click here to register.

April 29 — EnergyNEXT: Methane Strategies Forum

Today's energy companies are finding methane emissions/leaks big and small with an astounding range of technologies, Satellites, Fixed-wing Planes, Helicopters, Fixed Wing Drones, Quadcopters, Vehicles, and Handheld Devices/Sensors all drive emissions reductions, boost public relations, investor support and corporate ESG goals.

Which technologies and projects will add the most value and usher your energy operations into the next generation?

The event is on Thursday, April 29, at 10 am. It's free and can be accessed online. Click here to register.

April 30 — Digital Transformation and Innovation in Renewable Energy: The Texas Edition

Join General Assembly to explore sustainability and how business and tech impact the health of our planet. Hear from experts in clean energy, environmental entrepreneurship, corporate sustainability, and B Corporations who will share their insights into how the industry can impact the environment. In addition, walk away with actionable steps you can take to live and work more sustainably, network with other local professionals interested in ethical business practices, and gain insight into what actions different industries are really doing to be more sustainable.

The event is on Friday, April 30, at 11 am. It's free and can be accessed online. Click here to register.

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Cancer-fighting company based in Houston emerges from stealth and snags $74M in its latest round

fresh funds

A Houston-based clinical-stage biopharmaceutical company has raised millions in its latest round.

Tvardi Therapeutics Inc. closed its $74 million series B funding round led by new investors New York-based Slate Path Capital, Florida-based Palkon Capital, Denver-based ArrowMark Partners, and New York-based 683 Capital, with continued support and participation by existing investors, including Houston-based Sporos Bioventures.

"We are thrilled to move out of stealth mode and partner with this lineup of long-term institutional investors," says Imran Alibhai, CEO at Tvardi. "With this financing we are positioned to advance the clinical development of our small molecule inhibitors of STAT3 into mid-stage trials as well as grow our team."

Through Slate Path Capital's investment, Jamie McNab, partner at the firm, will join Tvardi's board of directors.

"Tvardi is the leader in the field of STAT3 biology and has compelling proof of concept clinical data," McNab says in the release. "I look forward to partnering with the management team to advance Tvardi's mission to develop a new class of breakthrough medicines for cancer, chronic inflammation, and fibrosis."

Tvardi's latest fundraise will go toward supporting the company's products in their mid-stage trials for cancer and fibrosis. According to the release, Tvardi's lead product, TTI-101, is being studied in a Phase 1 trial of patients with advanced solid tumors who have failed all lines of therapy. So far, the drug has been well-received and shown multiple durable radiographic objective responses in the cancer patients treated.

Dr. Keith Flaherty, who is a member of Tvardi's scientific advisory board and professor of medicine at Harvard Medical School, offered his support of the company.

"STAT3 is a compelling and validated target. Beyond its clinical activity, Tvardi's lead molecule, TTI-101, has demonstrated direct downregulation of STAT3 in patients," he says in the release. "As a physician, I am eager to see the potential of Tvardi's molecules in diseases of high unmet medical need where STAT3 is a key driver."

Networking with high-status colleagues isn't successful across industries, per Rice University research

houston voices

In a timeless scene from the mockumentary "This Is Spinal Tap," an 80s metal band swaggers in for a performance only to find they're billed second to a puppet show. Though the film is farce, real musicians often come to question the value of playing second fiddle to anyone – even an A-lister.

Now research by Rice Business professor Alessandro Piazza and colleagues Damon J. Phillips and Fabrizio Castellucci confirms those musicians are right to wonder. In fact, they discovered, the only thing worse than performing after a puppet may be opening up for an idol. Bands that consistently open up for groups with higher status, the researchers found, earn less money – and are more likely to break up than those that don't.

"Three cheers," The Economist wrote about the researchers, for confirming "what many people in the music industry have long suspected – that being the opening band for a big star is not a first class ticket to success."

While the findings may be intuitive for seasoned musicians, they fly in the face of existing business research. Most research about affiliations concludes that hobnobbing with high-status colleagues gives lowly newcomers a boost. Because affiliations give access to resources and information, the reasoning goes, it's linked with individual- and firm-level successes such as landing jobs and starting new ventures.

Both individuals and organizations, one influential study notes, benefit from the "sum of the resources, actual or virtual, that accrue to an individual or group by virtue of possessing a durable network of more or less institutionalized relationships."

That's largely because in many fields up and comers must fight to be taken seriously – or noticed at all. This problem is often called "the liability of newness:" In order to succeed, industry newcomers first need to be considered legitimate by the audience they're trying to woo.

Showing off shiny friends is a classic solution. In many fields, after all, linking oneself with a high-status partner is simply good branding: a shorthand signal to audiences or consumers that if a top dog has given their approval, the newcomer must surely have some of the same excellent qualities.

Unfortunately, this doesn't always hold true – especially in the creative world, Piazza's team found. In the frantic world of haute cuisine, for example, a faithful apprentice to a celebrity chef may actually suffer for all those burns and cuts in the star's hectic kitchen. Unless they can create meals that are not just spectacular, but show off a distinct style, consumers may sneer at the newcomer as a knockoff of the true master.

So what determines if reflected glory makes newcomers shine or merely eclipses them? It has to do with how much attention there is to go around, Piazza said. While partnering with a star helps in some fields, it can be a liability when success depends on interaction between audience and performer. That's because our attention – that is, ability to mentally focus on a specific subject – is finite. Consumers can only take in so much at a time.

Marketers are acutely aware of this scarcity. Much of their time, after all, is spent battling for consumer attention in an environment swamped by competitors. The more rivals for advertising attention, research shows, the less a consumer will recall of any one ad. In the world of finance, publicly traded companies also live and die on attention, in the form of analyst coverage of their stocks and angel investors' largesse.

Musicians who perform live, Piazza said, are battling for attention in a field that's gotten progressively more fierce, due to lower album sales and shorter career spans. Performing in the orbit of a major distraction such as Taylor Swift or Beyoncé, however, only reduces the attention the opening act gets, the researchers found. Though performances are just a few hours, the attention drain can do lasting harm both to revenue and career longevity.

To reach these conclusions, the researchers analyzed data about the live performances and careers of 1,385 new bands between 2000 and 2005. Supplementing this with biographical and genre information about each band along with musician interviews, the team then analyzed the concert revenue and artistic survival of each band.

They discovered that in live music, high status affiliation onstage clearly diluted audience attention to newcomers – translating into less revenue and lower chance of survival.

In part, the revenue loss also stems from the fact that even in big stadium performances, performing with superstars rarely enriches the underdogs. According to a 2014 Billboard magazine report, headliners in the U.S. typically absorb 30 to 40 percent of gross event revenues; intermediate acts garner 20 to 30 percent and opening acts for established artists bring as little as $15,000.

The findings were surprising, and perhaps dispiriting, enough for the researchers to carefully spell out their scope. Affiliation's positive effects, they said, are most often found in environments of collaboration and learning – for example academia. In these settings, a superstar not only can bestow a halo effect, but can share actual resources or information. In the music world, however, the fleeting nature of a shared performance makes it hard for a superstar band to share much with a lower-ranked band except, perhaps, some euphoric memories.

Interestingly, in many businesses it's easy for observers to quickly assume affiliations between disparate groups. In the investment banking industry, for instance, research shows that audiences infer status hierarchies among banks merely by reading "tombstone advertisements," the announcements of security offerings in major business publications. Readers assume underwriting banks to be affiliated with each other when they're listed as being part of the same syndicate – even if the banks actually have little to do with each other beyond pooling capital in the same deal.

In the music business, star affiliations mainly help an opening act a) if the audience understands there's an affiliation and b) if they believe the link is intentional. But that's not always the case because promoters and others in Big Music often line up opening bands. When possible, though, A-listers can do their opening acts a solid by making it clear that they've chosen them to perform there.

Otherwise, Piazza and his colleagues concluded, the light shed by musical supernovas typically gets lost in the darkened stadium. For the long term, business-minded bands may do best by working with peers in more modest venues – places where the attention they do get, like in Spinal Tap's classic metric, goes all the way up to 11.

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This article originally ran on Rice Business Wisdom and is based on research from Alessandro Piazza, an assistant professor of strategic management at Jones Graduate School of Business at Rice University.

Houston data management company closes $18M in fresh funding

money moves

A Houston company that's created a centralized log management solution has closed a new round in funding.

Graylog closed its $18 million growth equity round led by Richmond, Virginia-based Harbert Growth Partners, a new investor, and Minneapolis, Minnesota-based Piper Sandler Merchant Banking, the company announced today. The round also received contribution from existing investors Houston-based Mercury Fund and Integr8d Capital, as well as Germany-based HTGF.

"This investment will enable us to accelerate our global go-to-market strategies and enhancements to the award-winning solutions we deliver for IT, DevOps, and Security teams," says Andy Grolnick, CEO of Graylog, in a press release. "We're excited to have the support of new and existing investor partners to help us realize our potential."

Andy Grolnick is CEO of Graylog. Photo courtesy

Per the release, the funds will go toward growing the company's platform that allows its users the ability to capture, store, and enable real-time analysis of terabytes of machine data.

"Graylog is well-positioned to be a long-term winner in the rapidly growing market for log management and analysis solutions," says Brian Carney, general partner of Harbert Growth Partners, in the release. "With its focus on delivering a superior analyst experience coupled with a vibrant Open Source community, the company provides customers a compelling alternative to other log management solutions plagued with high complexity and high total cost of ownership (TCO). We are thrilled to partner with the Graylog team to leverage the significant opportunity that lies ahead for the company."

Over the past year, despite the challenging business climate, the company saw growth in business and even expanded its European operations, according to the release.

"As a long-standing customer, Graylog is strategic to our success. We are excited to see new investment that will enable the company to accelerate innovation and continue to deliver excellent log management and SIEM solutions," says Rob Reiner, CTO of PROS, in the release.