Let's look at the pace of innovation in Houston over the past couple of years. Graphic by Miguel Tovar/University of Houston

When the world came to a halt in 2020 due to COVID-19, innovation moved forward as normal day to day operations went virtual. Small business incubators like the University of Houston Technology Bridge, The Cannon and The Rice Alliance for Technology and Entrepreneurship, have found that, even during a lockdown, new innovations and leading-edge technologies have become easier to create.

“Hardship always leads to innovation. People have to get scrappy and creative. There’s always a lot of good that comes from the bad, ” founder and president of The Cannon, Lawson Gow, said.

Incubators coping with lockdown

Small business incubators provide a wide variety of crucial resources that startups, entrepreneurs, investors and corporate innovators need to succeed.

What did these incubators do to continue to help push their communities toward success when the lockdown went into effect?

The very first thing The Cannon did was set up a 24-hour hotline that businesses could call if they needed help with anything.

“The Cannon Emergency Response Team emerged from these efforts and was on the front lines of doing whatever we could to help people survive and get back on track,” Gow said.

He also said that it was hard to see hundreds of businesses struggling at the beginning of the pandemic. Kerri Smith, the associate managing director of The Rice Alliance said, as an organization built on forging connections that accelerate startup success, The Rice Alliance knew that staying afloat and continuing to offer their programs were crucial aspects of their important work.

“Within a matter of weeks, we organized and hosted our first virtual pitch event for startups innovating in the energy sector. Originally slated to be held at the Offshore Technology Conference but then cancelled, The Rice Alliance Energy Tech Venture Day portion of the OTC event provided a great platform for our startups to get exposure,” Smith said.

The University of Houston Technology Bridge began to connect businesses to the Small Business Development Center, where they could get help with all their preliminary operational tasks. Also, the SBDC helped businesses access the COVID-related funding that the government was offering.

“That seemed to help some of them get through some of the challenging times early on in the pandemic, ” said Chris Taylor, executive director of the UH Office of Technology Transfer and Innovation.

Growing digitally

After the lockdown went into effect, just about everything went virtual. At this point social distancing wasn’t even an option unless you were going to the doctor’s office or the grocery store.

As organizations that were made to help and support small businesses, it was important that incubators remained connected to their communities and communicate with them even in a virtual world.

“We provided intentional and comprehensive updates on resources, events and community opportunities through email outreach and social media, and featured success stories of entrepreneurs who participated in our programs,” Smith said.

Through The Cannon’s CERT program, they stayed extremely connected to their community and even built an entire digital platform called Cannon Connect that served and continues to serve their virtual community.

“It’s our own internal LinkedIn for Cannon members inside and outside Cannon spaces. It has educational curriculum, a job board, an equity crowdfunding site, and much more,” Gow said.

Gow said Cannon Connect will be the “lasting legacy of the COVID era.”

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This article originally appeared on the University of Houston's The Big Idea. Cory Thaxton, the author of this piece, is the communications coordinator for The Division of Research.

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Rice University MBA programs rank among top 5 in prestigious annual report

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Rice University’s Jones Graduate School of Business MBA programs have been ranked among the top five in the country again in The Princeton Review’s 2025 Best Business Schools rankings.

The university's MBA program in finance earned a No. 3 ranking, climbing up two spots from its 2024 ranking. Finance MBA programs at the University of Virginia's Darden Graduate School of Business and New York University's Leonard N. Stern School of Business were the only ones to outrank Rice, claiming No. 2 and No. 1 spots, respectively.

Rice's online MBA program was ranked No. 5, compared to No. 4 last year. Indiana University's Bloomington Kelley School of Business' online program claimed the top spot.

“These rankings reflect the commitment of our faculty and staff, the drive and talent of our students and the strong support of our alumni and partners,” Peter Rodriguez, dean of Rice Business, said in a news release. “They are exceptional honors but also reminders — not just of our top-tier programs and world-class faculty and students but of our broader impact on the future of business education.”

Rice also ranked at No. 6 for “greatest resources for minority students."

The Princeton Review’s 2025 business school rankings are based on data from surveys of administrators at 244 business schools as well as surveys of 22,800 students enrolled in the schools’ MBA programs during the previous three academic years.

"The schools that made our lists for 2025 share four characteristics that inform our criteria for designating them as 'best': excellent academics, robust experiential learning components, outstanding career services, and positive feedback about them from enrolled students we surveyed," Rob Franek, The Princeton Review's editor-in-chief, said in a press release. "No b-school is best overall or best for all students, but to all students considering earning an MBA, we highly recommend these b-schools and salute them for their impressive programs."

Rice's finance program has ranked in the top 10 for eight consecutive years, and its online MBA has ranked in the top five for four years.

Rice and the University of Houston also claimed top marks on the Princeton Review's entrepreneurship rankings. Rice ranks as No. 1 on the Top 50 Entrepreneurship: Grad list, and the University of Houston ranked No. 1 on Top 50 Entrepreneurship: Ugrad. Read more here.

Houston named ‘star’ metro for artificial intelligence in new report

eyes on AI

A new report declares Houston one of the country’s 28 “star” hubs for artificial intelligence.

The Houston metro area appears at No. 16 in the Brookings Institution’s ranking of metros that are AI “stars.” The metro areas earned star status based on data from three AI buckets: talent, innovation and adoption. Only two places, the San Francisco Bay Area and Silicon Valley, made Brookings’ “superstar” list.

According to Brookings, the Houston area had 11,369 job postings in 2024 that sought candidates with AI skills, 210 AI startups (based on Crunchbase data from 2014 to 2024), and 113 venture capital deals for AI startups (based on PitchBook data from 2023 to 2024).

A number of developments are boosting Houston’s AI profile, such as:

Brookings also named Texas’s three other major metros as AI stars:

  • No. 11 Austin
  • No. 13 Dallas-Fort Worth
  • No. 40 San Antonio

Brookings said star metros like Houston “are bridging the gap” between the two superstar regions and the rest of the country. In 2025, the 28 star metros made up 46 percent of the country’s metro-area employment but 54 percent of AI job postings. Across the 28 metros, the number of AI job postings soared 139 percent between 2018 and 2025, according to Brookings.

Around the country, dozens of metros fell into three other categories on Brookings’ AI list: “emerging centers” (14 metros), “focused movers” (29 metros) and “nascent adopters” (79 metros).