It's time to devote more attention and focus on closing the gender gap in STEM, according to this University of Houston expert. Graphic by Miguel Tovar/University of Houston

Researchers and scientists can give girls a ‘leg up’.

According to Allison Master, assistant professor of psychological, health and learning sciences at the University of Houston: “Stereotypes that STEM [science, technology, engineering and math] is for boys begin in grade school, and by the time they reach high school, many girls have made their decision not to pursue degrees in computer science and engineering because they feel they don’t belong.”

Stats for STEM

The statistics are not encouraging. According to the U.S. Census: “Women made gains – from 8 percent of STEM workers in 1970 to 27 percent in 2019 – but men still dominated the field. Men made up 52 percent of all U.S. workers but 73 percent of all STEM workers.”

“But there are huge disparities between STEM fields in the representation of women,” said Master, whose new paper looks at the emergence of gender gaps among children and adolescents. “Fields like computer science (25 percent of computer jobs are held by women) and engineering (15 percent of engineering jobs are held by women) have some of the lowest percentages of women among STEM fields. On the other hand, women are overrepresented in health fields (74 percent of health-related jobs are held by women).”

Her research specifically looked at computer science and engineering fields. “We wanted to gain a better understanding of why there is such wide variation among STEM fields, and what we can do earlier in the pipeline to encourage more young girls to enter these fields.”

Off to an unfortunate start

“We find that children start to believe that boys are more interested than girls in engineering by age six (first grade), and that children start to believe that boys are more interested than girls in computer science by age eight (third grade). The more that young girls believe those stereotypes, the less interested they are in those fields,” said Master. “If girls believe they won’t belong in fields like computer science and engineering because those are fields ‘for boys,’ then they may miss out on opportunities to try those kinds of activities.”

Master decided to conduct a study on stereotyping gender roles.

“In one study, we told eight and nine year-old children about two computer science activities. When we told them that ‘girls are much less interested than boys’ in one of the activities, we found that girls became much less interested and less willing to try that activity (compared to another activity for which we told them ‘girls and boys are equally interested.’) These stereotypes can shape that choices that young girls make, opening or closing doors to different career pathways,” said Master.

Narrowing the gender gap

How do we turn this around? Mentoring elementary-age students is one way we can increase the percentage of girls who are ushered into STEM fields.

Stem Like a Girl is an initiative that aims to encourage young women to enter the STEM fields. Their website states: “We believe girls need to see strong women in STEM fields to feel supported in pursuing their own science and engineering interests.” An IBM initiative in India has a similar aim. “There are lots of terrific organizations working to connect women in STEM as role models for younger girls (e.g., Society of Women Engineers, Black Girls Code, National Girls Collaborative Project, etc.),” Master adds.

Many higher education institutions hold STEM camps for girls exclusively. For instance, University of California-Davis has a program called STEM For Girls – which boasts a student demographic of 79 percent ethnic minorities. The University of Houston Hewlett Packard Enterprise Data Science Institute holds a summer camp each year called the Middle School Girls Coding Academy. This program is focused on middle school girls (rising 6th–8th graders) who learn Scratch, HTML, Game Design, and Python programming. The Academy runs another camp for high school-aged girls.

The big idea

It’s January – time for New Year’s resolutions. How about becoming a mentor or volunteering to give a presentation or teach a camp for young girls in STEM? Master goes on to say that even men in STEM should mentor young women.

“Role models are important because they help girls believe, ‘People like me can succeed,’ and ‘People like me belong here.’ But the most important thing that all role models can do (women and men, because men can also be very effective role models for girls in STEM) is to be relatable and make their work seem interesting and meaningful,” Master says.

So, does your institution have a program in robotics or coding just for girls? Or if you feel like you could benefit from a mentorship program yourself, you can apply at organizations like Harvard Women In Technology +. Harvard WIT+ helps to connect women early in their STEM careers with seasoned mentors.

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This article originally appeared on the University of Houston's The Big Idea. Sarah Hill, the author of this piece, is the communications manager for the UH Division of Research.

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Houston university to launch master’s in artificial intelligence

AI experts

Houston’s Rice University will welcome students to its new Master of Artificial Intelligence (MAI) program next fall, the college announced last week.

The program, which will begin taking applications this fall, is geared toward students with a computer science background as well as working engineers, scientists and technologists as they pursue careers that create and deploy AI. It will be part of Rice’s Department of Computer Science.

The new graduate degree comes after Rice created its Bachelor of Science in AI program in 2025.

Students enrolled in the 30-credit-hour, non-thesis professional degree program will prepare for prospective jobs as AI architects, applied AI researchers and AI and machine learning engineers, according to a news release.

“AI is rapidly moving from research laboratories into the systems that shape how we work, learn and solve complex problems,” Luay Nakhleh, Dean of the George R. Brown School of Engineering and Computing, said in the release. “The MAI will give students the technical depth and practical experience to build these systems responsibly.”

The on-campus degree program will include coursework in AI foundations and traditional, hands-on learning over its three-semester duration. Students will have easy access to faculty and have the opportunity to collaborate in small cohorts. The program includes a required internship before completion.

Chris Jermaine, chair of Rice’s Department of Computer Science, says Houston is well-positioned to connect students with industries where AI is increasingly being used, including health care, energy, aerospace, finance and technology.

“The Master of Artificial Intelligence reflects the graduate education Rice is working to advance: rigorous, forward-looking and connected to the challenges graduates will encounter in their careers,” Jermaine said in the release. “Combining strong academic foundations with practical experience will prepare students to contribute thoughtfully and responsibly as AI continues to evolve.”

Other Texas universities offer similar degrees, like Texas A&M's online Master of Science in Artificial Intelligence, Baylor’s Master of Science in Artificial Intelligence (MSAI+), University of Houston Downtown’s Master of Science in Artificial Intelligence program, and University of Texas at Austin’s online master’s in AI.

MAI works as part of Rice’s Momentous strategic plan that incorporates responsible AI use, according to the university.

Tech giant Meta opens first Texas retail store in Houston's Galleria

Metaverse

Social media giant Meta has arrived in Houston with a new store that allows shoppers to go hands-on with all of its products. The Meta Lab, which offers an immersive retail experience, is now open daily on level two of the Galleria.

Shoppers will find all of Meta’s virtual reality products at the store, including including Meta Glasses, Ray-Ban Meta, Meta Ray-Ban Display, Oakley Meta HSTN, and Oakley Meta Vanguard. People can also try out demos of the company’s virtual reality gaming headsets, the Meta Quest 3 and Meta Quest 3S.

Visitors are encouraged to put the devices on in order to experience what it’s like to wear and use them. Those who need prescription lenses for their Meta glasses can order those at the store, too.

It is the ninth Meta Lab to open nationwide and the first in Texas.

Prices start at about $225 for Ray-Ban Meta glasses and go up to $799 for the Meta Ray-Ban Display, which has an in-lens display for updates and other information. Meta Quest runs from $349 to $599.

"Our approach to experiential retail is rooted in culture, creativity, and self-expression, and we're committed to building a space that reflects the Houston community," a spokesperson told the Houston Chronicle. "We look forward to welcoming people into a new experience to get hands-on with our AI glasses and VR products."

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This article first appeared on CultureMap.com.

5 must-know fall application deadlines for Houston innovators

apply now

Editor's note: As fall reaches full swing, Houston's innovation scene is calling on the latest batch of founders and startups looking to make a difference. A number of accelerators have opened applications. Read below to see which might be a good fit for you or your venture. And take careful note of the deadlines. Please note: this article may be updated to include additional information and programs.

Did we miss an accelerator or competition accepting applications? Email innoeditor@innovationmap.com for editorial consideration.

Texas Life Science Forum

Deadline: Oct. 2

Details: Ventures can apply to present at the 15th annual Texas Life Science Forum, hosted by BioHouston and Rice Alliance. Participants will meet during office hours with venture capitalists, tech scouts, corporate venture groups and angel investors, and present their pitches in a public forum. Pitches take place on Nov. 10 and office hours are held Nov. 11. Find more information here.

Greentown Lab's Go Make 2027: Advanced Carbon Materials with ExxonMobil

Deadline: Oct. 9

Details: Greentown Labs is seeking applications from startups developing novel carbon-based technologies for its latest Go Make cohort in conjunction with ExxonMobil. The structured accelerator is designed to facilitate validation activities and explore potential long-term collaborations with Exxon, according to Greentown. Founders will have the opportunity to engage directly with industry leaders to test, validate and scale their carbon technologies in real commercial contexts. The program tentatively starts on Jan. 20, 2027 and concludes June 16, 2027. Find more information here.

Activate's U.S. Fellowship Cohort 2027

Deadline: Oct. 30

Details: Activate supports scientists at "the outset of their entrepreneurial journey." It partners with U.S.-based funders and research institutions to support its fellows in developing high-impact technology. Its fellows receive a living stipend, research and development funding, connections from Activate's robust network of mentors and access to a curriculum specific to the program for two years. Applicants must have a bachelor’s degree and 4-plus years of post-baccalaureate scientific research, engineering or technology development experience. Their work must be based in the physical or biological sciences or related engineering disciplines. Find more information here.

Rice Innovation Fellows

Deadline: Oct. 30

Details: The Liu Idea Lab for Innovation and Entrepreneurship (Lilie)'s Rice Innovation Fellows program supports Rice Ph.D. students and postdocs in turning their research into real-world ventures. Participants receive $10,000 in translational research funding, co-working space and personalized mentorship. Candidates from all Rice engineering and science-related disciplines are encouraged to apply. Find more information here.

The TMC's Accelerator for Cancer Therapeutics

Deadline: Oct. 30

Details: Texas-based ventures and researchers developing a cancer therapeutics project can apply to this accelerator funded by the Cancer Prevention and Research Institute of Texas. The nine-month program runs February-September 2027 and focuses on market research, FDA regulations, intellectual property, licensing, finance, fundraising, legal and other critical areas for cancer-related ventures. Participants will complete the program with at least one grant submission and have the option to pitch to investors, corporate partners, media and other influential guests. Find more information here.