It's time to devote more attention and focus on closing the gender gap in STEM, according to this University of Houston expert. Graphic by Miguel Tovar/University of Houston

Researchers and scientists can give girls a ‘leg up’.

According to Allison Master, assistant professor of psychological, health and learning sciences at the University of Houston: “Stereotypes that STEM [science, technology, engineering and math] is for boys begin in grade school, and by the time they reach high school, many girls have made their decision not to pursue degrees in computer science and engineering because they feel they don’t belong.”

Stats for STEM

The statistics are not encouraging. According to the U.S. Census: “Women made gains – from 8 percent of STEM workers in 1970 to 27 percent in 2019 – but men still dominated the field. Men made up 52 percent of all U.S. workers but 73 percent of all STEM workers.”

“But there are huge disparities between STEM fields in the representation of women,” said Master, whose new paper looks at the emergence of gender gaps among children and adolescents. “Fields like computer science (25 percent of computer jobs are held by women) and engineering (15 percent of engineering jobs are held by women) have some of the lowest percentages of women among STEM fields. On the other hand, women are overrepresented in health fields (74 percent of health-related jobs are held by women).”

Her research specifically looked at computer science and engineering fields. “We wanted to gain a better understanding of why there is such wide variation among STEM fields, and what we can do earlier in the pipeline to encourage more young girls to enter these fields.”

Off to an unfortunate start

“We find that children start to believe that boys are more interested than girls in engineering by age six (first grade), and that children start to believe that boys are more interested than girls in computer science by age eight (third grade). The more that young girls believe those stereotypes, the less interested they are in those fields,” said Master. “If girls believe they won’t belong in fields like computer science and engineering because those are fields ‘for boys,’ then they may miss out on opportunities to try those kinds of activities.”

Master decided to conduct a study on stereotyping gender roles.

“In one study, we told eight and nine year-old children about two computer science activities. When we told them that ‘girls are much less interested than boys’ in one of the activities, we found that girls became much less interested and less willing to try that activity (compared to another activity for which we told them ‘girls and boys are equally interested.’) These stereotypes can shape that choices that young girls make, opening or closing doors to different career pathways,” said Master.

Narrowing the gender gap

How do we turn this around? Mentoring elementary-age students is one way we can increase the percentage of girls who are ushered into STEM fields.

Stem Like a Girl is an initiative that aims to encourage young women to enter the STEM fields. Their website states: “We believe girls need to see strong women in STEM fields to feel supported in pursuing their own science and engineering interests.” An IBM initiative in India has a similar aim. There are lots of terrific organizations working to connect women in STEM as role models for younger girls (e.g., Society of Women Engineers, Black Girls Code, National Girls Collaborative Project, etc.),” Master adds.

Many higher education institutions hold STEM camps for girls exclusively. For instance, University of California-Davis has a program called STEM For Girls – which boasts a student demographic of 79 percent ethnic minorities. The University of Houston Hewlett Packard Enterprise Data Science Institute holds a summer camp each year called the Middle School Girls Coding Academy. This program is focused on middle school girls (rising 6th–8th graders) who learn Scratch, HTML, Game Design, and Python programming. The Academy runs another camp for high school-aged girls.

The big idea

It’s January – time for New Year’s resolutions. How about becoming a mentor or volunteering to give a presentation or teach a camp for young girls in STEM? Master goes on to say that even men in STEM should mentor young women.

“Role models are important because they help girls believe, ‘People like me can succeed,’ and ‘People like me belong here.’ But the most important thing that all role models can do (women and men, because men can also be very effective role models for girls in STEM) is to be relatable and make their work seem interesting and meaningful,” Master says.

So, does your institution have a program in robotics or coding just for girls? Or if you feel like you could benefit from a mentorship program yourself, you can apply at organizations like Harvard Women In Technology +. Harvard WIT+ helps to connect women early in their STEM careers with seasoned mentors.

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This article originally appeared on the University of Houston's The Big Idea. Sarah Hill, the author of this piece, is the communications manager for the UH Division of Research.

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10 promising Houston startups that made headlines in 2025

year in review

Editor's note: As we reflect on 2025, we're looking back at the stories and startups that made waves in Houston's innovation scene. These 10 startups reached memorable milestones, won prestigious awards, found creative solutions, and disrupted their industries.

Persona AI: Houston humanoid robotics startup inks new deal to deploy its rugged robots

A concept design rendering of Persona AI's humanoid robot. The company is expanding at the Ion and plans to deliver prototype humanoids by the end of 2026 for complex shipyard welding tasks. Rendering courtesy Persona AI.

Persona AI is building modularized humanoid robots that aim to deliver continuous, round-the-clock productivity and skilled labor for "dull, dirty, dangerous, and declining" jobs. The company was founded by Houston entrepreneur Nicolaus Radford, who serves as CEO, along with CTO Jerry Pratt and COO Jide Akinyode. It raised $42 million in pre-seed funding this year and is developing its prototype of a robot-welder for Hyundai's shipbuilding division, which it plans to unveil in 2026. The company won in the Deep Tech Business category at this year's Houston Innovation Awards. Continue reading.

Rheom Materials: Houston startup unveils its innovative leather alternative at the rodeo

Rheom Materials presented its bio-based alternative, Shorai, a 93 percent bio-based leather, at the rodeo and plans to scale it up this year. Photos courtesy Rheom Materials

Rheom Materials presented its scalable, bio-based alternative known as Shorai, a 93 percent bio-based leather, through two custom, western-inspired outfits that showed off cowboy flair through a sustainable lens at the Houston Livestock Show and Rodeo earlier this year.

Next up, the company said it aimed to scale production of Shorai, the Japanese word for “future,” at a competitive price point, while also reducing its carbon footprint by 80 percent when compared to synthetic leather. The company also made a large-scale production partnership with a thermoplastic extrusion and lamination company, Bixby International, this year. Continue reading.

Koda Health: Houston digital health platform Koda closes $7 million funding round

Tatiana Fofanova and Dr. Desh Mohan, founders of Koda Health, which recently closed a $7 million series A. Photo courtesy Koda Health.

Houston-based digital advance care planning company Koda Health closed an oversubscribed $7 million series A funding round this year. The round, led by Evidenced, with participation from Mudita Venture Partners, Techstars and Texas Medical Center, will allow the company to scale operations and expand engineering, clinical strategy and customer success. Koda Health, saw major growth this year by integrating its end-of-life care planning platform with Dallas-based Guidehealth in April and with Epic Systems in July. The company won the Health Tech Business category at the 2025 Houston Innovation Awards. Continue reading.

Veloci Running: Student-led startup runs away with prestigious prize at Rice competition

The H. Albert Napier Rice Launch Challenge awarded $100,000 in equity-free funding to student-led startups, including first-place finisher Veloci Running. Photo courtesy of Rice University.

Veloci Running took home the first-place prize and $50,000 at the annual Liu Idea Lab for Innovation and Entrepreneurship's H. Albert Napier Rice Launch Challenge. The company was founded by Tyler Strothman, a former track and field athlete and senior at Rice, majoring in sport management. Inspired by the foot pain he suffered due to the narrow toe boxes in his running shoes, Strothman decided to create a naturally shaped shoe designed to relieve lower leg tightness and absorb impact. Additional prize winners included SteerBio, Kinnections, Labshare and several others. Continue reading.

Square Robot Inc.: Houston robotics co. unveils new robot that can handle extreme temperatures

The new robot eliminates the need for humans to enter dangerous and toxic environments. Photo courtesy of Square Robot

Houston- and Boston-based Square Robot Inc.'s newest tank inspection robot became commercially available and certified to operate at extreme temperatures this fall. The new robot, known as the SR-3HT, can operate from 14°F to 131°F, representing a broader temperature range than previous models in the company's portfolio. According to the company, its previous temperature range reached 32°F to 104°F. The company also announced a partnership with downstream and midstream energy giant Marathon Petroleum Corp. (NYSE: MPC) last month. Continue reading.

Bot Auto: Houston autonomous trucking co. completes first test run without human intervention

Bot Auto completed its first test run without human assistance in Houston. Photo courtesy Bot Auto.

Houston-based Bot Auto, an autonomous trucking company, completed its first test run without human assistance earlier this year. Bot Auto conducted the test in Houston. The transportation-as-a-service startup added that this milestone “serves as a validation benchmark, demonstrating the maturity and safety of Bot Auto’s autonomy stack and test protocols.” This summer, founder Xiaodi Hou told the Front Lines podcast that Bot Auto had raised more than $45 million. Continue reading.

Nomad: Screen-free hiking app developed in Houston earns 'Best of the Best' award

NOMAD aims to help hikers stay in the moment while still utilizing technology. Photo courtesy UH.

An AI-powered, screen-free hiking system developed by Varshini Chouthri, a recent industrial design graduate from the University of Houston, received this year's Red Dot’s “Best of the Best” award, which recognizes the top innovative designs around the world. Known as NOMAD, the system aims to help users stay in the moment while still utilizing technology. Continue reading.

Little Place Labs, Helix Earth, Tempest Droneworx: Houston startups win big at SXSW 2025 pitch competition

Two Houston startups won the SXSW Pitch showcase in their respective categories. Photo via Getty Images

Houston had a strong showing at the SXSW Pitch showcase in Austin this year, with several local startups claiming top prizes in their respective categories.

Little Place Labs, a Houston space data startup, won the Security, GovTech & Space competition. Clean-tech company Helix Earth, which spun out of Rice University and was incubated at Greentown Labs, won in the Smart Cities, Transportation & Sustainability contest. Tempest Droneworx, a Houston-based company that provides real-time intelligence collected through drones, robots and sensors, won the Best Speed Pitch award. Continue reading.

6 Houstonians named to prestigious national group of inventors

top honor

Six Houston scientists and innovation leaders have been named to the National Academy of Inventors’ newest class of fellows. The award is the highest professional distinction awarded to academic inventors by the NAI.

The 2025 class is made up of 169 fellows who hold more than 5,300 U.S. patents, according to the organization. The group hails from 127 institutions across 40 U.S. states.

The Houston-based inventors are leading fields from AI to chemistry to cancer research.

“NAI Fellows are a driving force within the innovation ecosystem, and their contributions across scientific disciplines are shaping the future of our world,” Paul R. Sanberg, president of the National Academy of Inventors, said in a news release. “We are thrilled to welcome this year’s class of Fellows to the Academy. They are truly an impressive cohort, and we look forward to honoring them at our 15th Annual Conference in Los Angeles next year.”

The 2025 list of Houston-based fellows includes:

  • Vineet Gupta, Vice President for Innovation, Technology Development and Transfer at the University of Texas Medical Branch
  • Eva Harth, chemistry professor at the University of Houston
  • Dr. Raghu Kalluri, Professor and Chairman of the Department of Cancer Biology at The University of Texas MD Anderson Cancer Center
  • Sanjoy Paul, Executive Director of Rice Nexus and AI Houston and Associate Vice President for Technology Development at Rice University
  • Dr. Jochen Reiser, President of the University of Texas Medical Branch and CEO of UTMB Health System
  • Todd Rosengart, Professor and Chair of the Department of Surgery at Baylor College of Medicine

"It is a great honor to be named a Fellow of the NAI. It is deeply gratifying to know that the work my students and I do — the daily push, often in small steps — is seen and recognized," Harth added in a news release from UH.

The 2025 fellows will be honored and presented with their medals by a senior official of the United States Patent and Trademark Office at the NAI Annual Conference this summer in Los Angeles.