Inflation: Why Houston employers should prioritize employee financial well-being

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When employers recognize the interconnectedness of employee wellbeing and business success, they lay the foundation for a sustainable future for their organization. Photo via Getty Images

Inflation impacts everyone, including individuals, the workforce and business leaders. As the cost of living continues to rise, employees face diminishing purchasing power, shrinking retirement savings and higher stress levels.

In PwC’s 2023 Employee Financial Wellness Survey, 57 percent of respondents named finances as the top cause of stress in their lives. With these factors in play, employers should consider the support they provide for employees’ financial health, which directly impacts them emotionally and physically. When any one of these elements are out of alignment, employee productivity and engagement suffer, in turn impacting business success.

The Inflation Conundrum

Inflation is the silent financial predator that affects every aspect of life. Coupled with the financial responsibilities of the workforce, like child or elder care and college tuition, inflation erodes the value of money over time. As prices surge and the purchasing power of the dollar declines, the effects can ripple through a person’s life, including the workplace. Here are several ways inflation can impact employees:

  • Diminished Salary Satisfaction: Inflation does not discriminate. When prices rise, compensation does not follow suit at a one-to-one ratio. This can lead employees to feel their salaries are no longer sufficient to maintain their desired standard of living. Employees who do not have enough for their daily needs are not saving for their future goals, which exacerbates salary dissatisfaction.
  • Eroding Retirement Savings: A 401(k) is a critical component for many employees’ long-term financial strategy. However, inflation can interfere as the cost of living finds employees allocating less to their retirement accounts. Fewer contributions can have a significant long-term impact on the workforce’s financial goals.
  • Increased Stress and Anxiety: Financial insecurity and the higher cost of living can impact mental health. The stress and anxiety common with financial challenges often makes its way into the workplace, resulting in decreased productivity and engagement, interpersonal tension and employees seeking additional or alternative employment opportunities.

The PwC survey underlines how financial stress impacts employees beyond their pocketbooks with 50% or more reporting a negative impact on sleep, mental health and self-esteem. While physical health and relationships at home are not far behind at 44 percent and 40 percent, respectively.

The Holistic Approach to Employee Well-being

In times of economic uncertainty, it becomes vital for employers to prioritize their employees' well-being. A holistic approach, proactively addressing emotional, physical and financial health, can mitigate the negative impacts of inflation and foster a more engaged workforce. A few strategies to consider include:

  • Employee Assistance Programs (EAPs): Employee Assistance Programs are a valuable resource for employees facing personal or financial challenges. These programs provide access to counseling services, financial advice and other forms of support. Offering EAPs demonstrates an employer’s commitment to the overall well-being of their workforce.
  • Greater 401(k) Contributions: Employers can consider increasing the company’s 401(k) contributions in recognition of the strain inflation places on employees' retirement savings. A higher match encourages employees to save more and helps offset the erosion of their retirement savings due to inflation. It is important to note, this is not a short-term solution. Once implemented, it is difficult to walk back these changes without negatively impacting employee morale.
  • Open Communication: Open and transparent communication with employees is always key but is especially paramount to understanding their concerns and needs during periods of inflation. Regular surveys or meetings to gauge employees' financial stress levels and field suggestions for improvement can provide valuable insights.
  • Financial Incentives: Though it is not an immediate fix to immediate financial needs, incentivizing employees to save and invest can be a win-win strategy. Employers can offer financial literacy programs, workshops, or provide bonuses or incentives tied to employees' financial goals. These resources, trainings and initiatives can empower employees to make better informed financial decisions.

The Consequences

Business leaders should realize inflation impacts more than balance sheets, sending shockwaves deep into the health, morale and productivity of their workforce. And when employees are suffering with their mental, physical or financial health, they are more prone to look for employment where these needs are met.

Employers are at a crossroads where they can create a workplace culture that not only supports employees during times of inflation but also fosters resilience and loyalty. EAPs, increased 401(k) contributions, open communication, and financial incentives are just a few of the strategies that employers can implement to ease the burden of inflation on their workforce.

When employers recognize the interconnectedness of employee wellbeing and business success, they lay the foundation for a sustainable future for their organization. Employees can weather the storm and eventually thrive when armed with the proper support and tools.


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Kelly Yeates is vice president of service operations with Insperity, a leading provider of human resources and business performance solutions.

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Rice scientist earns $600K NSF award to study distractions in digital age

fresh funding

Rice University psychologist Kirsten Adam has received a $600,000 National Science Foundation CAREER Award to research how visual distractions like phone notifications, flashing alerts, crowded screens and busy workspaces can negatively impact focus—and how the brain works to try to regain it.

The highly competitive five-year NSF grants are given to career faculty members with the potential to serve as academic models and leaders in research and education. Adam’s work will aim to clarify how the brain refocuses in the age of screens, instant gratification and other lingering distractions. The funding will also be used to train graduate students in advanced cognitive neuroscience methods, expand access to electroencephalography (EEG) and for public data sharing.

“Kirsten is a valued member of the School of Social Sciences, and we are thrilled that she has been awarded the prestigious NSF CAREER,” Rachel Kimbro, dean of social sciences, said in a news release. “Because distractions continue to increase all around us, her research is timely and imperative to understanding their widespread impacts on the human brain.”

In Adam’s lab, participants complete simplified visual search tasks while their brain activity is recorded using EEG, allowing researchers to measure attention shifts in real time. This process then captures the moment attention is drawn from a goal and how much effort it takes to refocus.

According to Rice, Adam’s work will test long-standing theories about distraction. The research is meant to have real-world implications for jobs and aspects of everyday life where attention to detail is key, including medical imaging, airport security screening and even driving.

“At any given moment, there’s far more information in the world than our brains can process,” Adam added in the release. “Attention is what determines what reaches our awareness and what doesn’t.”

Additionally, the research could inform the design of new technologies that would support focus and decision-making, according to Rice.

“We’re not trying to make attention limitless,” Adam added. “We’re trying to understand how it actually works, so we can stop designing environments and expectations that fight against it.”

12 Houston climatetech startups join Greentown Labs' growing incubator

Startup Talk

More than 40 climatetech startups joined the Greentown Labs Houston community in the second half of 2025, 12 of which hail from the Bayou City.

The companies are among a group of nearly 70 total that joined the climatetech incubator, which is co-located in Houston and Boston, in Q3 and Q4.

The new companies that have joined the Houston incubator specialize in a variety of clean energy applications, from green hydrogen-producing water-splitting cycles to drones that service wind turbines.

The local startups that joined Greentown Houston include:

  • Houston-based Wise Energie, which delivers turnkey microgrids that blend vertical-axis wind, solar PV, and battery storage into a single, silent system.
  • The Woodlands-based Resollant, which is developing compact, zero-emissions hydrogen and carbon reactors to provide low-cost, scalable clean hydrogen and high-purity carbon for the energy and manufacturing sectors.
  • Houston-based ClarityCastle, which designs and manufactures modular, soundproof work pods that replace traditional drywall construction with reusable, low-waste alternatives made from recycled materials.
  • Houston-based WattSto Energy, which manufactures vanadium redox flow batteries to deliver long-duration storage for both grid-scale projects and off-grid microgrids.
  • Houston-based AMPeers, which delivers advanced, high-temperature superconductors in the U.S. at a fraction of traditional costs.
  • Houston-based Biosimo, which is developing bio-based platform chemicals, pioneering sustainable chemistry for a healthier planet and economy.
  • Houston-based Ententia, which offers purpose-built, generative AI for industry.
  • Houston-based GeoKiln Energy Innovation, which is developing a new way to produce clean hydrogen by accelerating natural geologic reactions in iron-rich rock formations using precision electrical heating.
  • Houston-based Timbergrove, which builds AI and IoT solutions that connect and optimize assets—boosting visibility, safety, and efficiency.
  • Houston-based dataVediK, which combines energy-domain expertise with advanced machine learning and intelligent automation to empower organizations to achieve operational excellence and accelerate their sustainability goals.
  • Houston-based Resonant Thermal Systems, which uses a resonant energy-transfer (RET) system to extract critical minerals from industrial and natural brines without using membranes or grid electricity.
  • Houston-based Torres Orbital Mining (TOM),which develops autonomous excavation systems for extreme environments on Earth and the moon, enabling safe, data-driven resource recovery and laying the groundwork for sustainable off-world industry.

Other startups from around the world joined the Houston incubator in the same time period, including:

More than 100 startups joined Greentown this year, according to an end-of-year reflection shared by Greentown CEO Georgina Campbell Flatter.

Flatter joined Greentown in the top leadership role in February 2025. She succeeded former CEO and president Kevin Knobloch, who stepped down in July 2024.

"I moved back to the United States in March 2025 after six years overseas—2,000 miles, three children, and one very patient husband later. Over these months, I’ve had the chance to hear from the entrepreneurs, industry leaders, investors, and partners who make this community thrive. What I’ve experienced has left me brimming with urgent optimism for the future we’re building together," she said in the release.

According to Flatter, Greentown alumni raised more than $2 billion this year and created more than 3,000 jobs.

"Greentown startups and ecosystem leaders—from Boston, Houston, and beyond—are showing that we can move further and faster together. That we don’t have to choose between more energy or lower emissions, or between increasing sustainability and boosting profit. I call this the power of 'and,'" Flatter added. "We’re working for energy and climate, innovation and scale, legacy industry and startups, prosperity for people and planet. The 'and' is where possibility expands."

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This article originally appeared on EnergyCaptialHTX.com.

Intuitive Machines forms partnership with Italian companies for lunar exploration services

to the moon

Houston-based space technology, infrastructure and services company Intuitive Machines has forged a partnership with two Italian companies to offer infrastructure, communication and navigation services for exploration of the moon.

Intuitive Machines’ agreement with the two companies, Leonardo and Telespazio, paves the way for collaboration on satellite services for NASA, a customer of Intuitive Machines, and the European Space Agency, a customer of Leonardo and Telespazio. Leonardo, an aerospace, defense and security company, is the majority owner of Telespazio, a provider of satellite technology and services.

“Resilient, secure, and scalable space infrastructure and space data networks are vital to customers who want to push farther on the lunar surface and beyond to Mars,” Steve Altemus, co-founder and CEO of Intuitive Machine, said in a news release.

Massimo Claudio Comparini, managing director of Leonardo’s space division, added that the partnership with Intuitive Machines is a big step toward enabling human and robotic missions from the U.S., Europe and other places “to access a robust communications network and high-precision navigation services while operating in the lunar environment.”

Intuitive Machines recently expanded its Houston Spaceport facilities to ramp up in-house production of satellites. The company’s first satellite will launch with its upcoming IM‑3 lunar mission.

Intuitive Machines says it ultimately wants to establish a “center of space excellence” at Houston Spaceport to support missions to the moon, Mars and the region between Earth and the moon.

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