Parent ProTech allows for parents to learn about the platforms their kids are active on — and how to protect them from potential danger. Photo via Canva and ParentProTech.com

Worry is an unavoidable part of the job description for any parent with children that continuously explore social media and other online applications and networks.

It seems as if with each passing day, a litany of horror stories centered around online bullying and online predators come to light replete with children who were approached and violated online and parents that had virtually no idea what their kids were up against.

But imagine a world where parents are able to not only monitor a child’s online activity, but are able to finally understand it, control it, and restrict it.

It’s a lofty task, but the team behind Parent ProTech, the one-stop shop for parental education on technology and applications that their kids use, are not only equipped to tackle it, they are passionate about finally giving parents the guide to parenting in the digital age.

“Our goal is to make everyone the best digital parent possible,” Brock Murphy, Parent ProTech co-founder, tells InnovationMap. “We understand technology and the role it plays in influencing the next generation. So we help parents when it comes to understanding the platforms, how to use them and how to unlock the parental controls that can be hidden, deeper into these platforms.”

Growing the tech platform

Murphy — with co-founder Drew Wooten and creative director Joshua Adams — launched the platform in September 2022. Since then, Parent ProTech has made its mark through partnerships with schools in Texas.

“Currently we’re at over 20,000 users and last week I closed a big deal with a national charter school, so they’re looking to launch in their Texas schools starting in August, which will pull us to 56,000 users signed up,” says Murphy. “The easiest way to get this important research into as many hands as possible was going to the schools.

“In Texas they have the Texas Essential Knowledge and Skills, or TEKS, requirement, and so we’re filling some of the void when it comes to social and emotional learning when it comes to interacting with technology and others online, preventing violence and cyberbullying and different computer applications requirements that the state passes down to schools to teach to children.”

Brock Murphy launched Parent ProTech last fall. Photo via parentprotech.com

Murphy realized that there was a dearth in online protection when it comes to children when he first started looking at the data coming out of the COVID-19 pandemic.

Based on the data, it was evident that children from ages 11 to 14 years old spent over nine hours in front of a screen per day and, according to FBI reports, have the potential to encounter some 500,000 online predators during that time.

“We’re highlighting the good, the bad and the ugly,” says Murphy. “And then we’re monitoring the different platforms, so when Snapchat added a new feature, for example, and inappropriate content was popping up on my entire teams’ Snapchat, we definitely wanted to flag the families.

“We alerted them about the new feature and the inappropriate content popping up and informed them about what to look out for and how they can do to combat it. These platforms are constantly changing, and parents are busy, so we’re taking this off their plate. We’ll monitor it and let them know when there’s something major that happens that could put their child at risk.”

For convenience, Parent ProTech is web-based and mobile compatible, but with an update planned in the next few months, it will be more personalized based on the age of the child and the parent’s philosophy on social media and screen time.

Mission-driven origin with constant updates

Murphy founded the company without an application development background. Before creating Parent ProTech, Murphy took a very interesting path that brought him to the Houston area. First, he interned at the White House, then worked for SpaceX in Brownsville, Texas. After that, he was lured away to a company headquartered in Paris, France. That company, eventually sent him to Houston to open up a local branch office.

Murphy says he's routinely been asked by parents, teachers, administrators, and families about technology and how to keep their family safe online. That curiosity was the seed planted in early 2021 that sprouted into Parent ProTech and laid the foundation for the team’s mission to help parents understand technology and the role it plays in influencing the next generation.

So for those parents that have no idea what Discord or YikYak is or are still shaking their heads at the popularity of TikTok, with all of its sometimes disturbing viral challenges, Parent ProTech has it covered.

“Essentially what we’ve built is a database for families and schools to dive into the different platforms and understand them,” says Murphy. “We’re diving deep into these platforms so parents can quickly get what they need to put parental controls in place. This way, they can rest a little easier knowing that their children will see the content they want them to see and not be exposed to inappropriate content.”

Additionally, Parent ProTech wants to be able to equip parents with the tools to keep their children from talking to strangers online.

Parents, of course, love the idea for Parent ProTech, but it wasn’t as attractive to the kids on the business end of the restrictions and monitoring.

“It’s not an easy conversation because parents are scared of pushing their children away,” says the Texas A&M alum. “Kids don’t want their mom to know when they’re posting on TikTok. And that push/pull can sometimes put parents in a position where they are overwhelmed and can cause a paralysis state where they don’t do anything at all.

“I met with some sophomores in high school, and they weren’t keen on what we do, but then I told them the story about the family in San Diego where the oldest of three sons was approached by a pill pusher on Snapchat because the Snapchat map was turned on and there was Xanax delivered to the mailbox and it was laced with fentanyl and the son passed away," he continues. "Those are the kinds of stories that get the kids to listen to what we’re saying and the importance of monitoring the activity on these platforms.”

Involving the experts

The Parent ProTech team doesn’t just rely on real news fodder, though, it also regularly consults with therapists and developmental professionals for the best results.

“We talk to child psychologists and therapists on how we would recommend parents talk about the restrictions and the changes they make when they deep dive into these platforms,” says Murphy. “And what we’ve found is the education of the parents on what the platforms actually are is really important. That helps with conversation starters and plans like if a parent wants to limit their child’s screentime to 15 minutes a day.”

Parent ProTech isn’t just providing technology knowledge and parental controls, it’s also helping families monitor their digital footprint.

“What you post today could come back and haunt you when you apply to medical school or that dream job,” says Murphy. “So we focus on that and how we can promote safety and well-being of our interactions with each other online.”

Moving forward, one of Parent ProTech’s biggest goals, outside of being that one stop shop for families/parents when it comes to safely navigating technology, is also being pro technology and promoting the tools and excitement that all of this advancement has on kids and the positive activity that can come out of it.

“We also want parents and kids to realize the potential there is with all of this advancement and continue pushing that message,” says Murphy. “We’d also like to develop some AI tools to help with bullying and inappropriate content to help prevent scammers from taking advantage of kids and elderly.”

Murphy also wants to put his time on Capitol Hill to good use by helping to advocate for various policy changes in Washington D.C. and state capitals that will help protect children online.

“We have to build this army of parents that want more priority of safety when it comes to children online and part of that is parents being more engaged in what their kids are doing and we’re here to help foster that.”

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Houston space companies win NASA funding to build Mars exploration robots

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Two Houston-area spacetech companies have landed a portion of a $17 million award from NASA to develop robots for exploring the surface of Mars, the agency announced this month.

Houston-based Inuitive Machines and Webster, Texas-based MEI Technologies, which does business as Aegis Aerospace, were among the seven companies selected to receive the funding from NASA's Science Transport and Robotic Innovation for Deployment and Exploration (STRIDE) initiative.

According to the release from NASA, the companies are tasked with creating "innovative mobility systems" that would allow future Mars missions to access more challenging terrain and difficult-to-reach regions of the planet, and to travel farther distances. NASA estimated that the work will begin this fall.

NASA solicited proposals for participants in the STRIDE initiative in January. The seven named companies are the first selected to participate in the program.

The additional five companies to receive STRIDE funding include:

"STRIDE demonstrates NASA’s commitment to strong public-private partnerships, allowing the agency to explore new approaches for Mars surface exploration while identifying key capability gaps and development needs for commercial systems that could operate and traverse realistic Martian environments," NASA shared in the announcement.

Last month, Intuitive Machines was awarded $148.3 million to deliver its Nova-C lander to the moon. The funding was part of $600 million the space agency awarded to three companies as part of its Moon Base Program and was Intuitive Machines' sixth task order under NASA's Commercial Lunar Payload Services (CLPS) program. Astrobotic was also one of the companies to land funding for the Moon Base program, as well as Austin-based Firefly Aerospace.

Around the same time, Firefly Aerospace was awarded a $13 million subcontract from NASA’s Jet Propulsion Laboratory to develop technology for NASA’s SkyFall mission to Mars. The mission aims to deploy three Mars helicopters to "perform science and demonstrate airborne subsurface mapping and resource prospecting on the planet." Read more here.

University of Houston debuts UH Health, expanding collaborative health care and research efforts

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The University of Houston has announced its cross-disciplinary academic venture, UH Health.

It will align UH’s efforts in education, research and clinical partnerships to create new opportunities to advance research and innovation, community impact, and education, according to a news release.

“From opening the state’s first college of optometry to developing groundbreaking vaccines, improving the health of all Texans has been a UH priority for decades,” UH President Renu Khator said in the release. “Now, with the launch of UH Health, we are bringing together the full strength of our health enterprise to expand our reach, advance research and transform the future of health for our communities.”

UH is adopting a fully collaborative model, with health professionals from various concentrations to help better understand overall patient care, which includes factors like clinical, behavioral and social factors that can influence health outcomes.

UH Health will also have partnerships with HCA Healthcare, Memorial Hermann Hospital, Baylor College of Medicine, MD Anderson Cancer Center and other Texas Medical Center facilities. In addition, UH Health will work with DHR Health in the Rio Grande Valley to create new opportunities for health care education, workforce development and research in one of Texas' medically underserved regions.

As part of UH Health, UH Health Family Care Center will provide integrated primary care and mental health services to the University and its surrounding communities at affordable prices to serve the Third Ward, East End and South Houston. The Household-Centered Care program will give students opportunities to work directly with community caregivers through patient home visits, while the 3rd Ward Place of Wellness offers health screenings, preventive services, education and other resources designed to support long-term health and well-being, according to UH. The College of Optometry will continue to see children and families via outreach programs and clinics across the community.

UH Health also aims to address shortages in health care professionals, providing a pipeline from the university to the workforce. According to the Texas Hospital Association, 64 percent of hospitals in the state are operating with reduced services and fewer beds due to staff shortages.

“Preparing the next generation of health care leaders is one of the most important investments we can make in the future of our state,” Jonathan McCullers, vice president for health affairs at UH and dean of the Tilman J. Fertitta Family College of Medicine at UH, added in the release. “UH Health is ensuring our graduates are equipped to work effectively in today’s complex healthcare environment.”

Additionally, UH shared it is investing $77 million into a 55,000-square-foot medical research facility aimed at boosting interdisciplinary research and scientific discovery.

“Healthcare is no longer delivered in isolation, and complex health challenges require coordinated solutions,” McCullers added. “UH Health allows us to work across disciplines to tackle health challenges, advance research and improve outcomes for patients and our community.”