Houston-based coffee company invests $10M into expansion, new state-of-the-art roasters

boom, roasted

FreshBrew has upgraded to some high-tech roasting equipment. Image courtesy of FreshBrew

Houston-based FreshBrew, one of the largest private-label coffee and tea producers in the country, announced this month the recent investment of $10 million into its specialty roasting and production divisions.

FreshBrew supplies specialty blended coffee, tea and total beverage solutions to companies in the food service, convenience store, hospitality and retail sectors.

The investment will expand current roasting production and will fund extraction, bottling and canning capabilities, making FreshBrew one of only a few companies in the country to offer total end-to-end beverage solutions. The expansion, which is on the same land the company has owned since its inception in 1995, is slated to be complete in early 2023.

“Over the years, we take a myopic approach with our customers, we look at what they want to achieve and look at their market, and blend their wants and our knowledge and create custom profiles for them,” says Al Ansari, president and CEO of FreshBrew.

As part of the investment, FreshBrew upgraded its existing roasters and purchased two additional roasters and added 11 packing lines for a total of 25 to accommodate increased demand. In addition, the company expanded its team lines and added sugar to its production to allow for sweet tea products.

Construction is now underway to transform the 40,000-square-feet of vending space to allow for extraction, bottling and canning production in-house. The company also acquired an additional 25,000 square-feet of space, creating a combined total of 140,000 square feet for the roasting plant and warehouse. The company plans to add up to 50 employees with the expansion and is currently at 100.

“I think COVID really changed the game for everybody in doing business, especially in the coffee market – people want innovative products, flavored coffee, cold coffee now. We believe unique items will be the wave of the future – the companies that are the most nimble will succeed and I think that’s what we do very well,” says Ansari.

Earlier this year, FreshBrew sold the vending division of the company to Compass Group North America, the owner of Canteen Vending Services, in response to rapidly increasing customer demand for production services.

Al Ansari is the president and CEO of FreshBrew. Photo courtesy of FreshBrew

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Pharmaceutical giant plans $5.9B Houston facility and more news to know

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1. Pharmaceutical giant looks to bring $5.9 billion facility to Houston

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2. Houston VC firm closes $21M fund for underrepresented founders

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Houston-based South Loop Ventures recently closed its debut fund for more than $21 million, led by investments from Rice Management Company and Chevron Technology Ventures.

The funds will go toward teams with at least one underrepresented founder of color working in the energy, health, space, sports and fintech sectors. Additional investments came from The Great Commission Foundation of the Episcopal Diocese of Texas, Texas CapitalBank and others organizations. Continue reading.

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Houston university to launch artificial intelligence major, one of first in nation

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Rice University announced this month that it plans to introduce a Bachelor of Science in AI in the fall 2025 semester.

The new degree program will be part of the university's department of computer science in the George R. Brown School of Engineering and Computing and is one of only a few like it in the country. It aims to focus on "responsible and interdisciplinary approaches to AI," according to a news release from the university.

“We are in a moment of rapid transformation driven by AI, and Rice is committed to preparing students not just to participate in that future but to shape it responsibly,” Amy Dittmar, the Howard R. Hughes Provost and executive vice president for academic affairs, said in the release. “This new major builds on our strengths in computing and education and is a vital part of our broader vision to lead in ethical AI and deliver real-world solutions across health, sustainability and resilient communities.”

John Greiner, an assistant teaching professor of computer science in Rice's online Master of Computer Science program, will serve as the new program's director. Vicente Ordóñez-Román, an associate professor of computer science, was also instrumental in developing and approving the new major.

Until now, Rice students could study AI through elective courses and an advanced degree. The new bachelor's degree program opens up deeper learning opportunities to undergrads by blending traditional engineering and math requirements with other courses on ethics and philosophy as they relate to AI.

“With the major, we’re really setting out a curriculum that makes sense as a whole,” Greiner said in the release. “We are not simply taking a collection of courses that have been created already and putting a new wrapper around them. We’re actually creating a brand new curriculum. Most of the required courses are brand new courses designed for this major.”

Students in the program will also benefit from resources through Rice’s growing AI ecosystem, like the Ken Kennedy Institute, which focuses on AI solutions and ethical AI. The university also opened its new AI-focused "innovation factory," Rice Nexus, earlier this year.

“We have been building expertise in artificial intelligence,” Ordóñez-Román added in the release. “There are people working here on natural language processing, information retrieval systems for machine learning, more theoretical machine learning, quantum machine learning. We have a lot of expertise in these areas, and I think we’re trying to leverage that strength we’re building.”

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