Bumble is sponsoring 50 collegiate women athletes in honor of this week’s 50th Anniversary of Title IX. Photo by Kristen Kilpatrick

Bumble is causing a buzz once again, this time for collegiate women athletes. Founded by recent Texas Business Hall of Fame inductee Whitney Wolfe Herd, the Austin-based and female-first dating and social networking app this week announced a new sponsorship for 50 collegiate women athletes with NIL (name, image, and likeness) deals in honor of the 50th anniversary of Title IX.

Established in 1972, the federal law prohibits sex-based discrimination in any school or other education program or activity that receives federal money. According to the Women’s Sports Foundation, the number of women in collegiate athletics has increased significantly since Title IX, from 15 percent to 44 percent.

That said, equity continues to lag in many ways, specifically for BIPOC women who make up only 14 percent of college athletes. The findings also share that men have approximately 60,000 more collegiate sports opportunities than women, despite the fact that women make up a larger portion of the collegiate population.

With this in mind, Bumble’s new sponsorship seeks to support “a wealth of overlooked women athletes around the country,” according to the beehive’s official 50for50 program page.

“We're embarking on a yearlong sponsorship of 50 remarkable women, with equal pay amounts across all 50 NIL (name, image, and likeness) contracts,” says the website. “The inaugural class of athletes are a small representation of the talented women around the country who diligently — and often without recognition — put in the work on a daily basis.”

To celebrate the launch of the program, Bumble partnered with motion graphic artist Marlene “Motion Mami” Marmolejos to create a custom video and digital trading cards that each athlete will post on their personal social media announcing their sponsorship.

“These sponsorships are an exciting step in empowering and spotlighting a diverse range of some of the most remarkable collegiate women athletes from across the country. Athletes who work just as hard as their male counterparts, and should be seen and heard,” says Christina Hardy, Bumble’s director of talent and influencer, in a separate release. “In honor of the 50th anniversary of Title IX, we are so proud to stand alongside these women and are looking forward to celebrating their many achievements throughout the year.”

“Partnering with Bumble and announcing this campaign on the anniversary of Title IX is very special,” said Alexis Ellis, a track and field athlete. “I am grateful for the progress that has been made for women in sports, and am proud to be part of Bumble’s ’50for50’ to help continue moving the needle and striving for more. I look forward to standing alongside so many incredible athletes for this campaign throughout the year.”

“I am so grateful to team up with Bumble and stand alongside these incredible athletes on this monumental anniversary,” said Haleigh Bryant a gymnast. “Many women continue to be overlooked in the world of sports, and I am excited to be part of something that celebrates, and shines a light on, the hard work, tenacity, and accomplishments of so many great athletes.”

Last year, the NCAA announced an interim policy that all current and incoming student athletes could profit off their name, image, and likeness, according to the law of the state where the school is located, for the first time in collegiate history.

The 50for50 initiative adds to Bumble’s previous multi-year investments in sports. In 2019, Bumble also launched a multi-year partnership with global esports organization Gen.G to create Team Bumble, the all-women professional esports team.

To see the 50for50 athletes, visit the official landing page.

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This article originally ran on CultureMap.

Whitney Wolfe Herd might be joining Austin's exclusive billionaires club. Photo by Kristen Kilpatrick

Texas entrepreneur might join exclusive list of local billionaires after buzzy deal

queen bee

An Texas tech entrepreneur soon might join the city's exclusive billionaires' club.

Whitney Wolfe Herd, founder and CEO of Austin-based dating-app provider Bumble, could move from millionaire to billionaire status if, according to reports, her Austin-based company goes public. The Bloomberg news service reported September 1 that Bumble is preparing an initial public offering, or IPO, of its stock. The IPO could value Bumble at $6 billion to $8 billion, according to Bloomberg.

In November, private equity giant Blackstone Group Inc. bought a majority stake in Bumble. At the time, Herd's Bumble business partner, Andrey Andreev, sold all of his shares in the company to Blackstone. But the Wall Street Journal reported that Herd retained the "vast majority" of her Bumble holdings. In its announcement of the deal, Blackstone said Bumble (then known as MagicLab) was valued at $3 billion.

It's not known how much of a stake in Bumble that Herd still owns; in 2017, Forbes reported she controlled 20 percent of the company's stock. If that's still the case and Bumble's value shoots to $6 billion to $8 billion with the IPO, Herd might wind up sitting on a fortune — at least on paper — in the range of $1.2 billion to $1.6 billion. Keep in mind, though, that this is a rough estimate, given the lack of clarity surrounding Herd's ownership stake.

In 2019, Forbes estimated Herd's net worth at $290 million. Before Herd established the women-centric Bumble app in 2014, the Southern Methodist University alum co-founded the Tinder dating app.

If the Bumble IPO materializes and Herd's net worth soars above $1 billion, she'd become Austin's eighth billionaire — and its second female billionaire, according to Forbes.

Last year, Herd told Inc. that she wants Bumble to be prove that a company "can still drive massive profit and be a good business model while pushing the needle on safety and privacy for users."

If Herd does soar to the billionaire stratosphere, she'll be in good company here. Tech mogul Michael Dell leads Austin's billionaire crew, followed by private equity king Robert Smith, vodka guru Tito Beveridge, hair care and tequila magnate John Paul DeJoria, tech titan Thai Lee, software baron Joe Liemandt, and private equity tycoon Brian Sheth. Lee is currently only woman in the bunch.

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This article originally ran on CultureMap.

BumbleSpot launched in Houston at all three Nourish Juice Bar locations. Courtesy of Nourish

Texas-based Bumble launches Houston meet-up hubs for safe and productive interactions

Digital turned reality

Turning digital connections into real-life associations can be a little nerve wracking, no matter the context. Austin-based Bumble, a dating app that's expanded to become a networking resource, is trying to make that first face-to-face meeting a little safer and smoother.

"The idea for BumbleSpot is to create a network of physical locations across the US and Canada that support our mission to end misogyny and empower women in their relationships across all aspects of life," Andee Olson, director of partnerships at Bumble, says in a press release.

Over 80 BumbleSpots have been named — with more promised to announce over the next year. While Houston wasn't among the roll-out cities, it officially has three BumbleSpots to choose from, as all three Nourish Juice Bar locations have signed on as partners.

Jessica Huffman opened the first Nourish Juice Bar in the summer of 2015 in Montrose, and her Rice Village and Heights locations followed suit. She says when Bumble reached out to her, she jumped onboard since she has mutual friends with Bumble's founder and CEO, Whitney Wolfe Herd.

To be a BumbleSpot, the establishment must agree to uphold the mission and values of Bumble, which prioritizes safety, kindness, respect, equality, accountability, and growth, according to a Bumble spokesperson.

Huffman says Nourish is perfect for Bumble with its focus on healthy foods and a friendly environment.

"When you're in Nourish, you're probably going to see me or my brother or one of our employees who's worked there for a while," Huffman says. "We talk to everyone all the time and always try to make people feel comfortable."

A spokesperson says more Houston partners are coming, as local business have expressed interest following the launch of BumbleSpot.

Bumble premiered in 2014 as a female-first dating app, and moved its headquarters to Austin in 2017. In March of 2016, it launched BumbleBFF focused on creating friendships. Then, just a few months later, it launched BumbleBizz focusing on making business connections.

In August, the company launched Bumble Fund — an early-stage investment fund focused on female-led companies. The fund's first five benefactors were named as BeautyCon, Cleo Capital, Female Founders Fund, Mahmee, and Sofia Los Angeles.

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Rice University MBA programs rank among top 5 in prestigious annual report

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Rice University’s Jones Graduate School of Business MBA programs have been ranked among the top five in the country again in The Princeton Review’s 2025 Best Business Schools rankings.

The university's MBA program in finance earned a No. 3 ranking, climbing up two spots from its 2024 ranking. Finance MBA programs at the University of Virginia's Darden Graduate School of Business and New York University's Leonard N. Stern School of Business were the only ones to outrank Rice, claiming No. 2 and No. 1 spots, respectively.

Rice's online MBA program was ranked No. 5, compared to No. 4 last year. Indiana University's Bloomington Kelley School of Business' online program claimed the top spot.

“These rankings reflect the commitment of our faculty and staff, the drive and talent of our students and the strong support of our alumni and partners,” Peter Rodriguez, dean of Rice Business, said in a news release. “They are exceptional honors but also reminders — not just of our top-tier programs and world-class faculty and students but of our broader impact on the future of business education.”

Rice also ranked at No. 6 for “greatest resources for minority students."

The Princeton Review’s 2025 business school rankings are based on data from surveys of administrators at 244 business schools as well as surveys of 22,800 students enrolled in the schools’ MBA programs during the previous three academic years.

"The schools that made our lists for 2025 share four characteristics that inform our criteria for designating them as 'best': excellent academics, robust experiential learning components, outstanding career services, and positive feedback about them from enrolled students we surveyed," Rob Franek, The Princeton Review's editor-in-chief, said in a press release. "No b-school is best overall or best for all students, but to all students considering earning an MBA, we highly recommend these b-schools and salute them for their impressive programs."

Rice's finance program has ranked in the top 10 for eight consecutive years, and its online MBA has ranked in the top five for four years.

Rice and the University of Houston also claimed top marks on the Princeton Review's entrepreneurship rankings. Rice ranks as No. 1 on the Top 50 Entrepreneurship: Grad list, and the University of Houston ranked No. 1 on Top 50 Entrepreneurship: Ugrad. Read more here.

Houston named ‘star’ metro for artificial intelligence in new report

eyes on AI

A new report declares Houston one of the country’s 28 “star” hubs for artificial intelligence.

The Houston metro area appears at No. 16 in the Brookings Institution’s ranking of metros that are AI “stars.” The metro areas earned star status based on data from three AI buckets: talent, innovation and adoption. Only two places, the San Francisco Bay Area and Silicon Valley, made Brookings’ “superstar” list.

According to Brookings, the Houston area had 11,369 job postings in 2024 that sought candidates with AI skills, 210 AI startups (based on Crunchbase data from 2014 to 2024), and 113 venture capital deals for AI startups (based on PitchBook data from 2023 to 2024).

A number of developments are boosting Houston’s AI profile, such as:

Brookings also named Texas’s three other major metros as AI stars:

  • No. 11 Austin
  • No. 13 Dallas-Fort Worth
  • No. 40 San Antonio

Brookings said star metros like Houston “are bridging the gap” between the two superstar regions and the rest of the country. In 2025, the 28 star metros made up 46 percent of the country’s metro-area employment but 54 percent of AI job postings. Across the 28 metros, the number of AI job postings soared 139 percent between 2018 and 2025, according to Brookings.

Around the country, dozens of metros fell into three other categories on Brookings’ AI list: “emerging centers” (14 metros), “focused movers” (29 metros) and “nascent adopters” (79 metros).