Nearly 80,000 workers in the Houston area travel at least 90 minutes each way for their jobs. Photo via Getty Images

If you’re a workday commuter in the Houston metro area, you may be among the many motorists who’ve cursed the snarled traffic on I-610/West Loop Freeway. This route routinely takes the crown as the most clogged roadway in Texas.

But imagine if you were one of the nearly 80,000 workers in the Houston area who travel at least 90 minutes each way for their jobs. That’s an even more gripe-worthy commuting scenario.

U.S. Census Bureau data gathered by Apartment List shows that as of 2022 in the Houston area, 79,645 workers were tagged as “super commuters.” These workers represent three percent of all commuters in the region.

The Houston area’s 2022 number is down slightly from the pre-pandemic year of 2019, when 82,878 workers across the region were super commuters, according to Apartment List.

Igor Popov, chief economist at Apartment List, says 3.7 million American workers spent at least 90 minutes traveling each way for their jobs in 2022. These extreme commutes are becoming more commonplace as suburban populations rise and employers pull back on remote work, he says.

Nationally, the number of super commuters jumped by 593,000 in 2022 compared with 2021, when the pandemic caused the figure to plummet by more than 1.5 million.

“Generally, super commuting is most common for transit users, workers who live on the fringes of the metropolitan area, or those who commute to separate metros entirely,” Popov says.

Super commuting is also common among high-income workers who are willing to travel longer distances for higher-wage jobs, according to Popov.

A recent study by Stanford University and travel data provider INRIX mostly aligns with the Census Bureau data cited by Apartment List.

Since the pandemic, the study says, the share of one-way commutes covering at least 40 miles has gone up in the country’s 10 largest metros, including Houston. In the Houston area, the share of one-way super commutes, which the study defines as those over 75 miles, grew 18 percent from 2019-20 to 2023-24.

Among the 10 areas examined in the study, a typical two-way super commute lasts nearly four hours and 40 minutes.

Houston ranks No. 2 in Texas and 4th nationwide. Photo via Getty Images

Houston is the 4th best U.S. city for Black professionals, report finds

Black History Month

In acknowledgement of Black History Month 2024, a new report compiled by Black employees at online rental marketplace Apartment List has ranked Houston the No. 4 best U.S. city for Black professionals.

Apartment List reviewed 76 cities across four major categories to determine the rankings: community and representation; economic opportunity; housing opportunity; and business environment.

Houston earned a score of 63.01 out of a total 100 points, making it the second-highest-ranked city in Texas for Black professionals, behind San Antonio (No. 3).

The city earned top-10 rankings in three out of the four main categories:

  • No. 3 – Business environment
  • No. 4 – Community and representation
  • No. 10 – Economic opportunity
  • No. 21 – Housing opportunity

Houston is commended for its strong Black business environment and economy, but there is some room for improvement when it comes to housing. Similarly to Apartment List's 2022 report – which also placed Houston at No. 4 – a little less than half (44 percent) of all Black Houston households are spending over 30 percent of their income on housing, which has increased two percent since 2019.

Houston has a larger Black population than San Antonio, at 19 percent, but its Black population share is overall lower than other cities in the top 10.

"Furthermore, the community is well-represented in some critical occupations: 20 percent of teachers are Black, as are 21 percent of doctors," the report said. "Houston is also home to the HBCU Texas Southern University, helping a job market when the median Black income is several thousand dollars above average."

Houston also has the highest rate of Black-owned businesses in the entire state, at 18 percent.

"From the Mitochondria Gallery to Ten Skyncare and Wisdom’s Vegan Bakery, Houston has it all!" the report said.

Here's how Houston stacked up in other metrics:

  • Black homeownership: 42 percent
  • Black lawyers: 14 percent
  • Black managers: 14 percent

Elsewhere in Texas
Texas cities dominated the overall top 10. San Antonio ranked just above Houston, with Dallas (No. 6) and Austin (No. 7) not too far behind.

San Antonio came in less than 2.5 points ahead of Houston with a total score of 65.44 points. The report praised San Antonio's scores across its economic opportunity (No. 2), housing opportunity (No. 7), and community and representation (No. 10). The city ranked No. 20 for its Black business environment.

But like Houston, San Antonio also fell behind in its Black homeownership rates, according to the study.

"While the Black homeownership rate is higher than average at 44 percent, the homeownership gap (Black homeownership rate - non-Black homeownership rate) quite low at -19 percent," the report's author wrote. "Perhaps this could be explained by San Antonio’s overall homeownership rate, which is also lower than the state’s average. Additionally, the lower homeownership gap could explain the cost burden rate also being lower than average at 41 percent."

The top 10 cities for Black professionals are:

  • No. 1 – Washington, D.C.
  • No. 2 – Atlanta, Georgia
  • No. 3 – San Antonio, Texas
  • No. 4 – Houston, Texas
  • No. 5 – Palm Bay, Florida
  • No. 6 – Dallas, Texas
  • No. 7 – Austin, Texas
  • No. 8 – Colorado Springs, Colorado
  • No. 9 – Lakeland, Florida
  • No. 10 – Charlotte, North Carolina
The full report and its methodology can be found on apartmentlist.com.

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This article originally ran on CultureMap.

A new report finds that Houston is a top city for Black professionals. Photo via Getty Images

Houston ranked among best metros for Black professionals

inclusive ecosystem

A WalletHub study released in 2021 crowned Houston the most diverse city in the U.S. So it shouldn't really come as a surprise that Bayou City ranks among the country’s best cities for Black professionals.

A new ranking compiled by Black employees at Apartment List puts Houston at No. 4 among the best cities for Black professionals. The Apartment List employees judged 82 cities in four categories:

  • Business environment for Black professionals. Houston ranks third.
  • Black community and representation. Houston ranks fourth.
  • Economic opportunities for Black professionals. Houston ranks seventh.
  • Housing opportunities for Black professionals. Houston ranks 20th.

Apartment List combined the scores in each of those categories to come up with an overall score for each city. Houston’s final score was 63.8, with 100 being the highest possible score. The company released the ranking in conjunction with Black History Month.

Apartment List lauds Houston’s showing in three of the four categories, but dings the city for its relatively low score for housing opportunities. The website points out that 42 percent of black households in Houston spend more than 30 percent of their income on housing.

In praising Houston’s environment for Black professionals, Apartment List cites the city’s large Black population (22.6 percent), its representation in critical occupations (about one-fifth of teachers and doctors are black), and the presence of Texas Southern University, an HBCU. Furthermore, Apartment list notes that a big share of Houston businesses are black-owned.

In 2016, Black Enterprise magazine dubbed Houston the country’s “Next Great Black Business Mecca.”

In a 2019 post on Medium, digital marketer and Los Angeles native Shameen Yakubu placed Houston at No. 2 on his list of the six cities he’d considered moving to as a Black professional. (San Antonio topped his list, and his LinkedIn profile indicates he now lives there.) Yakubu cited Houston’s large Black population, diversity, and affordability as some of the factors in the city’s favor.

“One of the things that [attracts] me to Houston is the number of [Black] professionals and entrepreneurs. Texas, in general, is a very pro-business state,” Yakubu wrote.

Three other Texas cities join Houston in Apartment List’s top 10:

  • San Antonio, No. 3, final score of 66.08.
  • Dallas, No. 5, final score of 60.6.
  • Austin, No. 9 (tie), final score of 57.1.

In descending order, here are the top 10 cities for Black professionals, according to Apartment List:

  • Washington, D.C.
  • Atlanta
  • San Antonio
  • Houston
  • Dallas
  • Raleigh, North Carolina
  • Lakeland, Florida
  • Orlando, Florida
  • Austin (tie)
  • Baltimore (tie)
Houston "super commuters" travel 90-plus minutes each way. Photo via Getty Images

Houston's number of 'super commuters' driven up by almost 70 percent, says new report

on the road again

Long commutes are nothing new in Houston. The average worker in Houston spent nearly 27 minutes commuting to work each day — above the national average of 26.4.

A new development in shuttling to work has developed: super commuters. In fact, the number of so-called "super commuters" — those traveling at least 90 minutes to get to work, and another 90 minutes or more to get home, is on the rise.

According to newly released data from new analysis by Apartment List of data from the U.S. Census Bureau, the Houston area boasts 85,000 super commuters in the region, representing 2.6 percent of our total workforce.

The number of super commuters in the Houston region grew by 68.3 percent from 2010-2019, compared to the 23.0 percent growth rate of the region's overall workforce.

Houston ranks tenth among the regions in the study for the number of super commuters in 2019.

Some 13 percent of the region's super commuters live within a 10-mile radius of downtown, says Apartment List data, demonstrating that not all super commuters travel long distances. Nationally, 13.5 percent of all workers who commute by public transit are super commuters, and transit riders are five times more likely to be super commuters compared to drivers.

In the Greater Houston region, super commuting is most prevalent in Trinity County, where 11 percent of all workers are super commuters, per Apartment List.

According to Apartment List, the rise of remote work "is unlikely to meaningfully alleviate" the long-term trend of more American workers becoming super commuters.

"Since the start of the pandemic, the fastest rent growth in large metros has been occurring in the further suburbs and exurbs, indicating that hybrid remote work arrangement[s] could create a new class of part-time super commuters," Apartment list notes.

In Texas, North Texas grew 49 percent in super commuters from 2010 to 2019.

Stockton, California, notched the biggest share of super commuters in the study (25 percent of the workforce). Elsewhere in Northern California, the San Francisco Bay Area saw the largest growth rate for super commuting from 2010 to 2019 — a whopping 255 percent.

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This article originally ran on CultureMap.

Graduates are tossing their hats into an uncertain world right now. Photo by skynesher/Getty Images

Houston earns mediocre grade in ranking of best metros for college grads

WELCOME TO THE UNREAL WORLD

This year's college graduates are entering a real world that's more unreal than any we've seen in our lifetimes. And they're facing a world with uncertain prospects.

Against that jarring backdrop, the Apartment List website developed a ranking of the top U.S. metro areas for college graduates, and Houston sits in the middle of the pack. The Bayou City ranks 26th among the country's 50 largest metro areas.

The ranking, published May 13, takes into account six data points:

  • Average wages among recent college graduates
  • March 2020 unemployment rate
  • Rental costs for recent college graduates
  • Share of adult population with a college degree
  • Share of recent college graduates working in remote-friendly occupations
  • Share of workforce in high-risk industries

Houston fares well in terms of average wages among recent college graduates ($46,681) and college graduates working in remote-friendly occupations (73 percent), but doesn't fare as well for the share of adults with a college degree (31 percent) and the share of full-time workers in high-risk industries (13 percent).

Austin appears at No. 6 on the list, with Dallas-Fort Worth at 21 and San Antonio at No. 43. Apartment List says Austin's economic scores "are well-rounded across the board," but the metro area stands out for its high share of college-educated adults (43 percent) and high share of college graduates working in remote-friendly occupations (77 percent).

"Each of the nation's five largest metropolitan areas — New York, Los Angeles, Chicago, Dallas, and Houston — failed to break the Top 10," Apartment List notes. "The Class of 2020 is better off looking into smaller regions that strike a healthier balance between affordability and economic opportunity."

San Jose, California, the epicenter of Silicon Valley, tops the ranking, followed by San Francisco; Washington, D.C.; Boston; and Milwaukee.

Ranked last is Las Vegas, preceded by Riverside-San Bernardino, California; New Orleans; Miami; and Orlando, Florida.

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This article originally ran on CultureMap.

Chicago and New York residents are eyeing Houston. Getty Images

Report finds two major metros are the biggest sources of new Houstonians

new to hou

Despite the current state of things — a pandemic, historic unemployment numbers, and an unstable economy — people are still thinking of moving. And, according to Apartment List, they have eyes on Texas.

The website's quarterly Renter Migration Report is out, using searches made on its platform between January 1 and April 15, 2020, to map where renters are looking to make their next move.

Chicago (3.3 percent), New York (3.4 percent), and San Antonio (22.8 percent) are also eyeing Houston, while H-Town residents are looking to keep it close in Dallas (8.9 percent), San Antonio (6.8 percent), and Austin (6.6 percent).

Austin is the most popular Texas city in the report, with the region increasingly being seen as an alternative to the expensive coastal metros where tech jobs have historically clustered. A staggering 70.9 percent of searches for apartments in Austin come from outside the metro, Apartment List reports, the highest share among the nation's 50 largest metros.

Aside from the 25 percent searching from San Antonio, the 4.6 percent from Dallas, and the 4.5 percent from Houston, 4.2 percent of renters searching for apartments in Austin currently live in the New York City metro. Furthermore, 2.5 percent of inbound searches to Austin are coming from Los Angeles and an additional 2.5 percent are coming from the San Francisco Bay Area.

For as many people who want to enter Austin from San Antonio, there's nearly the same amount that would be doing the opposite. Austin renters searched for San Antonio (16.8 percent), Dallas (7.9 percent), and College Station (6.4 percent).

While current Chicago residents and New Yorkers are typing "Dallas" into their search bars, accounting for 3.6 percent and 3 percent of data exploring Big D, respectively, it's San Antonians who are truly interested. A whopping 23.1 percent of current Alamo City residents made exploratory apartment searches in Dallas this past quarter. Overall, 32.8 percent of those looking for a place to live in Dallas are searching from outside the metro.

Meanwhile, 8.7 percent of apartment hunters currently living in Dallas are looking to move elsewhere. They searched for Houston (4.9 percent), San Antonio (4.8 percent), and Los Angeles (4.5 percent).

And though we've heard about it several times, where does San Antonio fall in all this? Turns out renters who currently live there are thinking about moving to Dallas (17.7 percent), followed by Houston (12.4 percent) and Austin (8.4 percent). Residents of McAllen (5 percent), Dallas (3.9 percent), and Houston (3.5 percent) are considering making San Antonio home.

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This article originally ran on CultureMap.

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NRG inks new virtual power plant partnership to meet surging energy demands

Powering Up

Houston-based NRG Energy recently announced a new long-term partnership with San Francisco-based Sunrun that aims to meet Texas’ surging energy demands and accelerate the adoption of home battery storage in Texas. The partnership also aligns with NRG’s goal of developing a 1-gigawatt virtual power plant by connecting thousands of decentralized energy sources by 2035.

Through the partnership, the companies will offer Texas residents home energy solutions that pair Sunrun’s solar-plus-storage systems with optimized rate plans and smart battery programming through Reliant, NRG’s retail electricity provider. As new customers enroll, their stored energy can be aggregated and dispatched to the ERCOT grid, according to a news release.

Additionally, Sunrun and NRG will work to create customer plans that aggregate and dispatch distributed power and provide electricity to Texas’ grid during peak periods.

“Texas is growing fast, and our electricity supply must keep pace,” Brad Bentley, executive vice president and president of NRG Consumer, said in the release. “By teaming up with Sunrun, we’re unlocking a new source of dispatchable, flexible energy while giving customers the opportunity to unlock value from their homes and contribute to a more resilient grid

Participating Reliant customers will be paid for sharing their stored solar energy through the partnership. Sunrun will be compensated for aggregating the stored capacity.

“This partnership demonstrates the scale and strength of Sunrun’s storage and solar distributed power plant assets,” Sunrun CEO Mary Powell added in the release. “We are delivering critical energy infrastructure that gives Texas families affordable, resilient power and builds a reliable, flexible power plant for the grid.”

In December, Reliant also teamed up with San Francisco tech company GoodLeap to bolster residential battery participation and accelerate the growth of NRG’s virtual power plant network in Texas.

In 2024, NRG partnered with California-based Renew Home to distribute hundreds of thousands of VPP-enabled smart thermostats by 2035 to help households manage and lower their energy costs. At the time, the company reported that its 1-gigawatt VPP would be able to provide energy to 200,000 homes during peak demand.

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This article originally appeared on EnergyCapitalHTX.com.

Rice scientist earns $600K NSF award to study distractions in digital age

fresh funding

Rice University psychologist Kirsten Adam has received a $600,000 National Science Foundation CAREER Award to research how visual distractions like phone notifications, flashing alerts, crowded screens and busy workspaces can negatively impact focus—and how the brain works to try to regain it.

The highly competitive five-year NSF grants are given to career faculty members with the potential to serve as academic models and leaders in research and education. Adam’s work will aim to clarify how the brain refocuses in the age of screens, instant gratification and other lingering distractions. The funding will also be used to train graduate students in advanced cognitive neuroscience methods, expand access to electroencephalography (EEG) and for public data sharing.

“Kirsten is a valued member of the School of Social Sciences, and we are thrilled that she has been awarded the prestigious NSF CAREER,” Rachel Kimbro, dean of social sciences, said in a news release. “Because distractions continue to increase all around us, her research is timely and imperative to understanding their widespread impacts on the human brain.”

In Adam’s lab, participants complete simplified visual search tasks while their brain activity is recorded using EEG, allowing researchers to measure attention shifts in real time. This process then captures the moment attention is drawn from a goal and how much effort it takes to refocus.

According to Rice, Adam’s work will test long-standing theories about distraction. The research is meant to have real-world implications for jobs and aspects of everyday life where attention to detail is key, including medical imaging, airport security screening and even driving.

“At any given moment, there’s far more information in the world than our brains can process,” Adam added in the release. “Attention is what determines what reaches our awareness and what doesn’t.”

Additionally, the research could inform the design of new technologies that would support focus and decision-making, according to Rice.

“We’re not trying to make attention limitless,” Adam added. “We’re trying to understand how it actually works, so we can stop designing environments and expectations that fight against it.”

12 Houston climatetech startups join Greentown Labs' growing incubator

Startup Talk

More than 40 climatetech startups joined the Greentown Labs Houston community in the second half of 2025, 12 of which hail from the Bayou City.

The companies are among a group of nearly 70 total that joined the climatetech incubator, which is co-located in Houston and Boston, in Q3 and Q4.

The new companies that have joined the Houston incubator specialize in a variety of clean energy applications, from green hydrogen-producing water-splitting cycles to drones that service wind turbines.

The local startups that joined Greentown Houston include:

  • Houston-based Wise Energie, which delivers turnkey microgrids that blend vertical-axis wind, solar PV, and battery storage into a single, silent system.
  • The Woodlands-based Resollant, which is developing compact, zero-emissions hydrogen and carbon reactors to provide low-cost, scalable clean hydrogen and high-purity carbon for the energy and manufacturing sectors.
  • Houston-based ClarityCastle, which designs and manufactures modular, soundproof work pods that replace traditional drywall construction with reusable, low-waste alternatives made from recycled materials.
  • Houston-based WattSto Energy, which manufactures vanadium redox flow batteries to deliver long-duration storage for both grid-scale projects and off-grid microgrids.
  • Houston-based AMPeers, which delivers advanced, high-temperature superconductors in the U.S. at a fraction of traditional costs.
  • Houston-based Biosimo, which is developing bio-based platform chemicals, pioneering sustainable chemistry for a healthier planet and economy.
  • Houston-based Ententia, which offers purpose-built, generative AI for industry.
  • Houston-based GeoKiln Energy Innovation, which is developing a new way to produce clean hydrogen by accelerating natural geologic reactions in iron-rich rock formations using precision electrical heating.
  • Houston-based Timbergrove, which builds AI and IoT solutions that connect and optimize assets—boosting visibility, safety, and efficiency.
  • Houston-based dataVediK, which combines energy-domain expertise with advanced machine learning and intelligent automation to empower organizations to achieve operational excellence and accelerate their sustainability goals.
  • Houston-based Resonant Thermal Systems, which uses a resonant energy-transfer (RET) system to extract critical minerals from industrial and natural brines without using membranes or grid electricity.
  • Houston-based Torres Orbital Mining (TOM),which develops autonomous excavation systems for extreme environments on Earth and the moon, enabling safe, data-driven resource recovery and laying the groundwork for sustainable off-world industry.

Other startups from around the world joined the Houston incubator in the same time period, including:

More than 100 startups joined Greentown this year, according to an end-of-year reflection shared by Greentown CEO Georgina Campbell Flatter.

Flatter joined Greentown in the top leadership role in February 2025. She succeeded former CEO and president Kevin Knobloch, who stepped down in July 2024.

"I moved back to the United States in March 2025 after six years overseas—2,000 miles, three children, and one very patient husband later. Over these months, I’ve had the chance to hear from the entrepreneurs, industry leaders, investors, and partners who make this community thrive. What I’ve experienced has left me brimming with urgent optimism for the future we’re building together," she said in the release.

According to Flatter, Greentown alumni raised more than $2 billion this year and created more than 3,000 jobs.

"Greentown startups and ecosystem leaders—from Boston, Houston, and beyond—are showing that we can move further and faster together. That we don’t have to choose between more energy or lower emissions, or between increasing sustainability and boosting profit. I call this the power of 'and,'" Flatter added. "We’re working for energy and climate, innovation and scale, legacy industry and startups, prosperity for people and planet. The 'and' is where possibility expands."

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This article originally appeared on EnergyCaptialHTX.com.