teen-trepreneur

Houston-area teen scores golden investment from Kendra Scott on Shark Tank

Tyla-Simone Crayton got a big boost from Kendra Scott on Shark Tank. Photo courtesy of Shark Tank

A17-year-old entrepreneur from Missouri City has struck gold with her business, thanks to a Texas-based jewelry superstar.

Tyla-Simone Crayton, who is CEO of her wing-style sauce company Sienna Sauce, scored a $100,000 investment for her business on a recent episode of Shark Tank.

Austin-based jewelry and design maven, Kendra Scott, a guest on the show, took a chance on the Houston-area teen. In return, Scott, who boasts a billion-dollar brand, nets 20 percent of Crayton's company.

"I was so impressed with Tyla-Simone's creativity and drive during her pitch in the tank," Scott tells CultureMap. "As a fellow female entrepreneur and Texan, I'm excited to see our partnership grow."

Crayton first created her own wing-style sauce when she was a mere 8 years old. She and her family, who originally hail from Brooklyn, New York, started selling wings out of their Sienna Plantation home (hence the company name) and quickly hatched a plan for a business. She launched Sienna Sauce when she was 14.

"I would wake up Sunday mornings, hand-bottle the sauce, package it, and then sell it to my local community," Crayton told CultureMap news partner ABC13. "Once I got enough money from that, we were able to go to a professional manufacturer and get my sauce manufactured."

In the episode, Crayton credited Shark Tank for inspiring her to start a business and even harked to a time when her family was homeless. The Sharks were visibly moved and impressed; Scott praised the young entrepreneur, calling her "amazing," declaring, "I am the Shark for you," and promising help with distribution, shelf space, and more.

Sienna Sauce is available in three flavors: tangy, lemon pepper, and spicy. Currently, Clayton's products are available on Amazon and in more than 70 independent stores and chains across Texas and the U.S. — including five H-E-B stores in the Houston area.

------

This article originally ran on CultureMap.

Trending News

Building Houston

 
 

HOUSTON INNOVATORS PODCAST EPISODE 162

Houston innovator on seeing a greener future on built environment

INOVUES Founder and CEO Anas Al Kassas joins the Houston Innovators Podcast to discuss how he’s moving the needle on the energy transition within the construction and architectural industries. Photo courtesy of INOVUES

An architect by trade, Anas Al Kassas says he was used to solving problems in his line of work. Each project architects take on requires building designers to be innovative and creative. A few years ago, Kassas took his problem-solving background into the entrepreneurship world to scale a process that allows for retrofitting window facades for energy efficiency.

“If you look at buildings today, they are the largest energy-consuming sector — more than industrial and more than transportation,” Kassas, founder and CEO of INOVUES, says on the Houston Innovators Podcast. “They account for up to 40 percent of energy consumption and carbon emissions.”

To meet their climate goals, companies within the built environment are making moves to transition to electric systems. This has to be done with energy efficiency in mind, otherwise it will result in grid instability.

"Energy efficiency goes hand in hand with energy transition," he explains.

Kassas says that he first had the idea for his company when he was living in Boston. He chose to start the business in Houston, attracted to the city by its central location, affordable labor market, and manufacturing opportunities here.

Last year, INOVUES raised its first round of funding — a $2.75 million seed round — to scale up the team and identify the best markets to target customers. Kassas says he was looking for regions with rising energy rates and sizable incentives for companies making energy efficient changes.

"We were able to now implement our technology in over 4 million square feet of building space — from Boston, Seattle, Los Angeles, New York City, Portland, and very soon in Canada," he says.

Notably missing from that list is any Texas cities. Kassas says that he believes Houston is a great city for startups and he has his operations and manufacturing is based here, but he's not yet seen the right opportunity and adaption

"Unfortunately most of our customers are not in Texas," "A lot of work can be done here to incentivize building owners. There are a lot of existing buildings and construction happening here, but there has to be more incentives."

Kassas shares more about his growth over the past year, as well as what he has planned for 2023 on the podcast. Listen to the interview below — or wherever you stream your podcasts — and subscribe for weekly episodes.

Trending News