hi, tech

Nike swooshes into Houston with new technically enhanced store

Get your kicks at this new techy Nike locale. Photo courtesy of Nike by CityCentre

Heads up, Houston sneakerheads. The world’s largest shoe brand is kicking it with a new, digitally enabled local outpost. Nike by CityCentre opened on March 17, promising a techy approach to buying those choice high tops, low courts, and Jays (that’s Air Jordans in sneakerspeak).

This new, 5,298 square-foot store (822 Town and Country Blvd. Suite 106) will pay particularly close attention to female shoppers. Women can enjoy one-on-one time with store athletes for product knowledge, bra fitting, and styling sessions, per a press release. Ladies can also find an assortment of expanded performance bras and leggings.

What makes the new shop techy? The CityCentre locale will offer Nike’s SNKRS PASS on the Nike SNKRS App, which uses GPS location to determine if a nearby Nike location has their preferred style available in their size.

Rather than calling, shoppers can link up with in-store staff using Swoosh Text, an SMS messaging service, to check inventory, get product recommendations, and more.

But, it’s all about the fit and sneaks, no? Nike by CityCentre will sport footwear such as Air Force 1s, Air Max 90’s, and more, a press release notes. Popular Jordan footwear styles and clothes for men and women will also satisfy those obsessed with the Swoosh.

Noting in a press release that the company is committed to the local community, Nike by CityCentre aims to be staffed by at least 50 percent Houston-area staff.

Photo courtesy of Nike by CityCentre

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This article originally ran on CultureMap.

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Building Houston

 
 

Nancy and Rich Kinder gifted $50M to their eponymous center. Photo courtesy

Houston’s most generous couple has once again gifted a massive sum to a local institution. Rich and Nancy Kinder’s Kinder Foundation has donated $50 million to Rice University’s Kinder Institute for Urban Research, the organization announced.

The Kinder's generous grant will assist the institute’s focus on what it dubs “inclusive prosperity” — that is, “ensuring that everyone can contribute to Houston's success and share in its opportunities.”

This new grant follows the approximately $30 million he Kinder Foundation previously gifted Rice’s Kinder Institute and its affiliates to facilitate its headquarters.

“Over the past decade, the Kinder Institute has played an integral role in shaping Houston,” said Rich Kinder, chairman of the Kinder Foundation. “However, we can do more to inform and more directly address the challenges our communities face, particularly in the areas of housing, education, economic mobility, health and population research.”

To that end, the Kinders’ funds will ensure the institute can assist its partners regardless of their ability to pay for research. Funds will also help the institute respond to community research needs quickly during times of crisis — such as a catastrophic storm or pandemic — when funds aren’t readily available.

Kinder Institute director Ruth López Turley calls the grant “a gift to all of Houston,” speaking to the institute’s work to improve lives through data, research, engagement and action.

“Inclusive prosperity doesn’t just happen spontaneously,” she noted in a statement. “It requires an explicit effort informed by research. Lots of organizations are working hard to make things better, but most of them have very limited research capacity, and that’s what the Kinder Institute is primed to do.”

Founded in 2010, the institute has evolved into a leader in research, data, and policy analysis of critical issues such as housing, transportation, and education. The institute also releases the familiar Kinder Houston Area Survey, which charts significant changes in the way area residents perceive and understand Houston’s ongoing challenges and opportunities.

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This article originally ran on CultureMap.

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