Seeds planted

Historic Houston Farmers Market officially breaks ground on transformation project

Houston officially has an innovative culinary mecca in the works. Courtesy of Houston Farmers Market

The massive effort to transform the Houston Farmers Market into one of the city's leading culinary attractions finally has a timeline. MLB Capital Partners, the local investment firm that purchased the almost 18-acre tract at the corner of Airline Drive and 610 in 2017, broke ground on the project Tuesday, August 6, with a goal of completing the work by late 2020.

"As the country's fourth-largest city and leading culinary capital, Houston is long overdue for a world-class market," said MLB Capital Partners managing principal Todd Mason in a statement. "We are thrilled to reinvigorate this local landmark into an experiential destination for both Houstonians and visitors to enjoy."

MLB's changes to the property will include "new climate-controlled spaces, shaded open-air market areas, restrooms, and common seating areas," according to a release. Better traffic flow and expanded parking areas will separate commercial traffic from pedestrians, and expanded facilities will accommodate a host of new merchants and food vendors. The market will remain open during the renovations.

James Beard Award-winning chef Chris Shepherd is serving as a culinary consultant on the project and will open a new concept at the market, which shouldn't come as a surprising considering Mason is also Shepherd's partner in Underbelly Hospitality. Other participants in the project include landscape architecture firm Clark Condon Associates, Studio RED Architects, Houston-based consulting firm Gunda Corporation, and Arch-Con Construction.

"We'll be doing something here," Shepherd tells CultureMap. "As far as what that is, I've narrowed it down to about 50 things."

Renovations to the market will include new greenspaces. Courtesy of Houston Farmers Market


Shepherd is also working with Mason to identify the vendors that will occupy the market's new stalls. While some have expressed concerns about the market losing its character, Mason told CultureMap in 2017 that he wants to preserve what people like about the market while enhancing the overall experience.

"When you really start talking to people about what they like, what they like is there's a lot of different cultures and there are things you can get and see there that you can't get anywhere else," Mason said. "We'll keep those tenants. I don't think we'll have to charge them much if any more rent. We'll still have an open air market with vendors selling directly to you. All of that experience will still be there, but it will be a cleaner, safer environment."

For his part, Shepherd sees the project as a positive development.

"I think it's amazing what's going on," he says. "I think, 10 years from now, you're going to look back and be like this was the moment where we changed the city a little bit . . . It is one of those defining things that will bring a lot of tourism over here."

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This story originally appeared on CultureMap.

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Building Houston

 
 

As of this week, Lara Cottingham is the chief of staff at Greentown Labs. Photo via LinkedIn

The country's largest climatetech startup incubator has made a strategic new hire.

Lara Cottingham is the new chief of staff for Greentown Labs, a Boston-area company that opened in Houston earlier this year. Cottingham previously served as the city of Houston's chief sustainability officer and the chief of staff for the city's Administration and Regulatory Affairs Department for the past seven years. In her new role, Cottingham will oversee the day-to-day operations and communications for Greentown's CEO Emily Reichert, along with key stakeholder engagements and strategic initiatives for the incubator.

"Lara brings a tremendous wealth of knowledge and experience to our team from her dynamic leadership role at the City of Houston," says Reichert in a news release. "Her breadth of knowledge in sustainability, climate, and the energy transition, and her expertise in regulatory and stakeholder aspects of the energy industry, will be incredibly valuable to our team and community."

Under her leadership at the city of Houston, Cottingham was the chief author of Houston's Climate Action Plan, an initiative aimed at reducing greenhouse gas emissions in Houston, and getting the city to a point where it meets the Paris Agreement goal of carbon neutrality by 2050. Cottingham helped the city move to 100 percent renewable electricity, according to the release, and helped turn a 240-acre landfill into the nation's largest urban solar farm.

"In leading the Climate Action Plan, Lara helped spark Houston's leadership in what has become a global energy transition and was a passionate advocate for climate action in Houston," says Houston Mayor Sylvester Turner in the release. "While she will be missed, this new role will only strengthen our partnership with Greentown. I look forward to working with Emily, Lara, and the Greentown team to meet our climate goals and make Houston the energy capital of the future."

Before her work at the city, Cottingham worked at Hill+Knowlton Strategies' Houston office range of clients across the energy sector. Earlier in her career, she served as communications director for two congressmen in the U.S. House of Representatives. She began her work with the city in 2014.

"In working with Mayor Turner and Climate Mayors across the U.S., I saw how important partnerships are to helping cities decarbonize," says Cottingham in the release. "There is no better partner or place for climate action at work than Greentown Labs. Greentown is 100 percent committed to attracting and nurturing the energy companies of the future and making Houston the energy transition capital of the world. I'm excited to join the team and see how climatetech can help cities reach their climate goals."

Greentown Labs first announced its entrance into the Houston market last summer. The new 40,000-square-foot facility in Midtown across the street from The Ion opened its prototyping and wet lab space, offices, and community gathering areas for about 50 startup companies opened in April. Greentown was founded in 2011 in Somerville, Massachusetts, and has supported more than 400 startups, which have raised more than $1.5 billion in funding.

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